Likeability User Experience (UX) topic overview/definition
For your convenience, we’ve collected all UX literature that deals with Likeability. Here’s the full list:
The Process of Persuasion — How to Make a Casual Browser an Intrigued User
Persuasion is a powerful force that changes the attitudes and behaviors of others. It’s all about influence and manifests itself in many aspects of everyday life. People can persuade themselves, too. Persuasion’s most direct portrayals may show up in such places as courtrooms, political debates, and car showrooms, but many trades rely on persuas...