Porter's 5 Forces Model

Your constantly-updated definition of Porter's 5 Forces Model and collection of topical content and literature

What is Porter's 5 Forces Model?

In order to better develop products that will be accepted by the market — it's important to be able to understand how that market operates. Porter's 5 forces model is a simple way to better understand the market so that the products you develop have a better chance of being desirable within that market and so that your marketing team can effectively approach that market.

Literature on Porter's 5 Forces Model

Here’s the entire UX literature on Porter's 5 Forces Model by the Interaction Design Foundation, collated in one place:

All Literature