Thought Leadership User Experience (UX) topic overview/definition
Literature on Thought Leadership
Social Systems and Their Role in Product Adoption
People don’t often make their decisions by themselves with no input from others. We turn to family, friends, media, opinion makers, colleagues, etc. to get their input. This is particularly true of decisions which may impact on our happiness to a great extent.Why does this matter in a design context? It matters because when we try to drive produ...
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