Literature on Product Life-Cycle
How to Use the Product-Life Cycle
The product life-cycle is an important tool for marketers, management and designers alike. It specifies four individual stages of a product’s life and offers guidance for developing strategies to make the best use of those stages and promote the overall success of the product in the marketplace. About the Product-Life CycleLinda Gorchels in her...
- 260 shares
- 2 years ago