Product Life-Cycle

Your constantly-updated definition of Product Life-Cycle and collection of topical content and literature

What is Product Life-Cycle?

The product life-cycle is a tool used to determine the strategies that will be used at any stage in a product's development for sales and marketing purposes. It has four distinct stages; market introduction, growth, maturity and saturation and decline. Each of these suggests different business actions that can improve the profitability of the product.

Literature on Product Life-Cycle

Here’s the entire UX literature on Product Life-Cycle by the Interaction Design Foundation, collated in one place:

All Literature