IDF company membership

Online UX design courses for you and your colleagues

Make your company more
, profitable through design, user-centric, customer-centric, engaging through design, future-proof

Make your company design-centric today

Empower your colleagues to take our online courses and make great design and customer experience a part of your company’s DNA. Design-driven companies consistently grow twice as much as the industry average. This is because excellent User Experience (UX) is a critical ingredient of marketplace success.

10-Year Stock Price Growth
10-Year Stock Price Growth

IDF Company Memberships are created to help your company grow by becoming more design-centric. You and your colleagues will learn from tailored course agendas so that everyone — from your designers to developers, or even marketers — can benefit from thinking like a top-notch designer.

Dedicated relationship manager for personalized help

Be it about your tailored course agendas, billing and admin, or any other issue, you'll have a relationship manager ready to help and support you every step of the way.

Learn more

First-class content covering all of UX design

All IDF courses are taught by experienced practitioners and leading professors. They will guide you and your colleagues through all the pertinent areas of UX design.

Learn more

Tailored course learning paths to suit your needs

You'll have access to tailored learning paths for all job roles — be it for your front-end developers, marketers or product managers. All of your team can get on board and become truly design-focused.

Learn more

A simple, flat membership fee structure

Our flat membership fee makes sense for organizational learning. You and your colleagues can take as many courses as you want without having to pay a penny more.

Learn more

Easy administrative management

With IDF Company Memberships, billing matters are simplified. You also have access to a dashboard with data on your organization’s learning progress. Need more help? Relax; your relationship manager has got you covered.

Learn more

Free-to-use downloadable templates

We’ll provide a comprehensive library of templates that your company is allowed to use for free. With templates for customer journey maps, for personas, and for many other deliverables and processes, you can bootstrap your design process.

Learn more

Learn from anywhere with online, self-paced courses

Our online courses are self-paced, so learning fits into your schedule instead of the other way around. With online courses, you and your colleagues won’t even need to leave your place of work to learn with us.

Learn more

Get help from other designers online and face-to-face

You can get help with your business problems from our global network of designers. Ask questions in our online discussion forum, and meet designers in your city.

Learn more
Get started today
$36 per colleague per month, paid yearly

Is your company really user-centric?

Take this quiz to learn how user-centric your company really is

Take the quiz

you’re in great company

Many global companies and organizations trust our courses and certificates, and have taken up company memberships with the IDF:

IBM, HP, Adobe, GE, Accenture, Allianz, Phillips, Deezer, Capgemin, Mcafee, SAP, Telenor, Cigna, British Parliment, State of New York

Your dedicated relationship manager is here to help

Each IDF company membership has a dedicated relationship manager — an actual human you can talk to and consult for help with your account. So, if you’ve got a question about increasing the membership size, you have billing requests or inquiries, or you need help creating learning plans for your colleagues, you can just pick up the phone to speak with someone who’s familiar with your company’s unique needs.

Get help for...

Creating tailored learning paths: Your relationship manager is also your learning advisor, and can provide tailored paths for different job roles.

Tracking your company’s progress: Your relationship manager can help you track your colleagues’ progress and completion rates.

Inviting your colleagues: We can help you set up a special page for your colleagues to join your company membership.

Billing requests or inquiries: If you have special billing requests (for instance, starting your membership at a later date), feel free to ask away.

Speak to us before you sign up

Have questions about IDF Company Memberships? Wondering how to persuade your manager or boss to sign up? You can speak to us before joining. Tell us what you need and we’ll get in touch!

Daniëlla Gyselinck

Hi, I’m Daniëlla! Do you want to learn more about how the IDF can help you advance your team’s skills? I'll be happy to help!

Please provide your name.
Please provide your job title.
Please provide company name.
Please provide a valid email address.
Message is a required field.

First-class course content across the full spectrum of UX design

When you and your colleagues take a course at the IDF, you are learning from established academics and experienced professionals — in other words, the best instructors you could possibly find. Some of our instructors include:

Frank Spillers, CEO of Experience Dynamics, with decades of experience in UX consultancy at major global brands.

William Hudson, CEO of Syntagm Ltd, with a lifetime of experience in UX consulting and teaching at major global brands.

Alan Dix, co-author of the globally best-selling university-level textbook on Human-Computer Interaction.

These instructors will not only teach you the fundamentals of UX design, but they’ll also dive deep into topics such as design thinking, psychology, and emotional design. Our courses are relevant not just to UX designers, but also to product managers, front-end developers, and marketers. Everyone in your team can learn — and will benefit from — great design.

Our course creation process

Each of our courses goes through a meticulous, six-stage creation process. This is how we ensure each course is highly relevant, insightful, and engaging — so that everyone in your team will learn something directly applicable to their daily work.

Universities that use our educational material

Massachusetts Institute of Technology
University of Cambridge
Imperial College London
Stanford University
Indiana University

Learning agendas tailored to your company

Most people in your company work in different roles, and most people — including marketers and project managers — can benefit from learning about design and human psychology. It follows, therefore, that you and your colleagues should all have tailored learning paths, each one designed to fit the demands of an individual role.

With IDF company memberships, your relationship manager is also your learning advisor, and can help draw up agendas for your entire team.

When your visual designer, UX researcher, frontend developer, marketer, and project manager all have their own tailored learning plans, you can be assured that there is maximally relevant learning going on in your entire company.

A flat pricing model that makes sense for companies

When you and your colleagues have to pay for every course you take, the costs can skyrocket very quickly. That’s why, unlike other educational providers, the IDF has a flat membership fee regardless of how many courses people in your company are taking.

This translates to exceptional cost savings the more you and your colleagues learn (think of it as our way of rewarding learning). Besides cost savings, our flat pricing model reflects our core belief that your learning journey should be lifelong, not a 1-week crash course.

You don’t want your team to improve; you want them to constantly improve, again and again. That’s what growth is all about.

Easy management of your colleagues’ learning journeys

No one likes administrative work. We’ve made managing your company’s membership simple and straightforward. Centralized billing for all your colleagues removes the hassle of having to collate individual expenses.

All company admins will also gain an overview of your colleagues’ learning journeys, and can even download a detailed spreadsheet with just one click. This means you and your colleagues can focus your energy on picking up new skills, rather than dealing with complex, unnecessary paperwork.

A comprehensive library of free-to-use templates

You and your team will find that most of the time, solving a business problem is not about reinventing the wheel, but rather finding the optimal solution that satisfies your needs. That’s why we provide a large compendium of downloadable templates, which you are free to use — even for commercial purposes.

Bootstrap your design workflows with our templates covering topics from customer journey maps to ideation strategies. When you stand on the shoulders of giants, you can see farther and more clearly, and deliver industry-beating solutions.

Online, self-paced courses

Learning should not conflict with your team’s schedules, or take them away from the office — it should fit into their schedules. That’s why you will find all of our courses are online and self-paced.

Go at your own pace: Make a course suit your schedule, not the other way around.

Learn from anywhere: All you need is an internet connection.

Once enrolled in a course, you and your colleagues will gain access to a new lesson each week, which you are free to complete without any deadlines.

Whether you are setting aside “learning hours” for each of your colleagues or giving your team free reign to manage their learning schedules, you can be sure that learning can happen without having to sacrifice entire days for training.

connect online and face-to-face with our global community of designers

When you and your team are faced with a challenging problem, sometimes you need a fresh pair of eyes. At the IDF, you can find thousands of helpful designers in our global community.

Discuss your problems in our forums to get valuable input from other designers around the world.

Head to an IDF meet-up to have an in-depth conversation with designers nearby.

With IDF Local Groups in every city, you and your team can connect with UX professionals near you and gain fresh perspectives on your obstacles. Many heads are better than one when it comes to finding the best solutions — you may even decide that your office is a perfect place to hold the next IDF Local Group meet-up!

Upcoming local UX meet-ups

Ready to become a truly design-centric company?

Learn UX Design
from experts in self-paced online courses.
Get personalized help and learning agendas
from your dedicated relationship manager.
Get help from our global community
with UX meet-ups in 453 cities.

Frequently asked questions

IDF Company Memberships

What kind of payment options do you provide?

You can pay via Credit Card, PayPal or Wire Transfer. For larger accounts, we offer the option of an emailed invoice (e.g., referencing a Purchase Order ID), which your finance teams can pay using a regular bank/wire transfer.

And self-evidently:

  • Once you have paid the annual membership, there are no hidden charges/fees, no up-selling, no cross-selling or the like.
  • You do not have a limited cancellation period and can thus walk away at any point.
Can the members of our account take more than one course at a time?

Yes, employees enrolled in Company Memberships can take as many as courses as they want during their membership period. There are no further charges. The members of your account will also have access to our mentoring scheme, local meetings in over 200 cities worldwide, eBook versions of books, among many other benefits.

Are there any hidden fees?

You can rest assured that... :

  • Once you have paid the annual membership, there are no hidden charges/fees, no up-selling, no cross-selling or the like.
  • You do not have a limited cancellation period and can thus walk away at any point.
Can we modify our Company Membership Plan later?

No problem at all. Even after setting up your Company Membership, you can assign new account administrator(s), and add new members whenever you want — your dedicated relationship manager will walk you through it all. In addition, you can also reduce the number of members.

This way, you will never waste your membership – you are in complete control.

Can a Company Membership Administrator check employee compliance—i.e., can he/she see how active other company members are?

For Company Memberships, the unique dashboard provides the assigned administrators with an overview of the progress of all enrolled employees, including:

  • total number of seats filled
  • total accumulated learning hours
  • total course enrollments and completions
  • total of how many members have enrolled in local groups

Additionally, the built-in leaderboard shows the rankings within your team or enterprise on:

  • total learning hours
  • total course points
  • total course completions
For a more in-depth view of a member’s progress, a detailed dashboard allows administrators to see per-member learning hours on a weekly basis and in total. The advanced dashboard also details course enrollments & completions.

The account administrators can additionally check the compliance of members and their activity level through course certificates & distinctions.

For each course that a member of your account completes, we list the relevant course certificates on their public profile page. Courses they are in the process of completing are displayed under a section titled "Courses this member is taking".

Furthermore, If a member of your account has achieved a particularly good result on a course, the course certificate will include a distinction—e.g. "Top 10% course taker." Distinctions are also awarded for being highly active – eg. “Top discussion contributor” is awarded to those who use forums to seek advice & stimulate conversations.

Account Administrators cannot read the individual course answers submitted by an employee, or see their day-to-day progress in a given course, but the result of their activities, i.e. course certificates & distinctions, is always visible on the dashboards.


The features above make it possible for administrators of Company Memberships to see:

  • how many courses an employee is taking
  • how many hours an employee has spent learning
  • how many courses an employee has finished
  • which courses an employee is taking
  • if an employee has finished a course in the top of his/her class (i.e. a distinction on the course certificate)
  • if an employee has earned other distinctions, e.g., when being proactive in the discussions on the IDF platform
How many members do we need to create a Company Membership?

To get the best benefit from a Company Membership, you should sign up at least 5 colleagues.

If multiple colleagues have existing individual memberships within our community, we can easily merge these accounts into a Company Membership – just reach out to us at to set this up for you.

How can we manage our company membership?

As soon as your Company Membership is set-up, you can assign Account Administrators, who can use the comprehensive dashboard to:

  • Add more colleagues to the Membership
  • Promote any enrolled colleagues to Administrator level
  • Remove colleagues from the Membership if they leave your enterprise or switch roles within teams
  • Manage all billing activities — e.g., add or delete a payment method
Furthermore, your dedicated relationship manager is always a quick email away to help you with any aspect of your account.
Are your courses only offered online?

While the course material is 100% online and self-paced, there are many ways in which IDF's UX design training can be applied on-ground too. For example, we offer group exercises inside each of our courses where you can learn from, and with, your peers.

Furthermore, through our bustling discussion forums, members can connect with a global community of design practitioners who will help you understand content as well as help tackle your own business problems. You will also be invited to join regular local meet-ups in more than 450 cities, and you can choose to host one too!

How can my colleagues & I apply the training we receive from our IDF Company Membership?

During training at the IDF, we design courses that encourage you & your colleagues to complete exercises within the context of your current work, rather than relying on ‘textbook examples’. This way, our training material constantly pushes members to apply new-found knowledge to daily business challenges.

Does my Company Membership come with any support?

Every Company Account is assigned a dedicated relationship manager, an actual human you can consult for any help with your account. Your relationship manager will create training plans for everyone in your membership, assist you with billing & membership inquiries and offer helpful suggestions for how you can maximise the benefit from your membership.

Is there a way to keep everyone enrolled in my Company's Membership engaged in the coursework?

Sure, your relationship manager will provide you with many resources to keep all enrolled members motivated & on-track with their respective agendas. Your Account Administrator will also be able to see the progress made by every employee enrolled, so you'll never be left wondering how much your account is being used.

How can I decide which courses are right for my team/colleagues?

Just like you know your organization’s needs best, your dedicated relationship manager knows the IDF course catalog best. Whatever your training objectives, your relationship manager will create a tailored learning path to accommodate all your colleagues, even if your team has the most diverse cross-functional roles.

Throughout your membership, you will also be advised if any new courses suit your objectives.

Furthermore, every enrolled member has unlimited access to all IDF courses, so you can rest assured that learning can be limitless.

In a Company Membership, can users be rotated, for example, can different employees use 3 months each of one user’s yearly membership?

Unfortunately, no.

Within Company Memberships, user profiles & progress are not transferable, meaning that when a single user is signed up within such a membership, they are enrolled for a year. You always have the option to delete an obsolete member or add a new member, but one user’s yearly access to courses cannot be used by multiple people.

With the incredible savings you obtain from IDF’s flat-fee pricing, it still remains highly cost-effective to add new users individually to your membership. Get in touch with us to find out how.

What types of job roles are IDF Company Memberships intended for?

The core belief behind our Company Memberships is that a great design philosophy should be practiced across the organization. From sales & marketing teams, to product managers, to developers & engineers – your dedicated relationship manager can draw up a customized training path for every job role.

Even within your UX team, we have courses to help even your senior-most designers to stay up-to-date with advancements in the field.

How much time do my colleagues & I have to set aside to finish a course?

As much time as you need. After you & your colleagues enrol in a course, a new chapter is released every week, but there are no deadlines or course end dates, so you can complete any course at your own pace. Your courses won’t get in the way of your busy schedule, and vice versa.

Speak to us before you sign up

Have questions about IDF Company Memberships? Wondering how to persuade your manager or boss to sign up? You can speak to your relationship manager before joining. Tell us what you need and we’ll get in touch!

Daniëlla Gyselinck

Hi, I’m Daniëlla! Do you want to learn more about how IDF Company Memberships can help your organization succeed? Let’s get in touch!

Please provide your name.
Please provide your job title.
Please provide company name.
Please provide a valid email address.
Message is a required field.
Improve your company’s growth with great design. Get in touch