Intuitive Design User Experience (UX) topic overview/definition


Intuitive Design: Concept Definition

There is no widely agreed-upon definition of the term intuitive design. Rather, intuitive design is used informally to describe designs that are easy to use. So, when a user is able to understand and use a design immediately without consciously thinking about how to do it, we describe the design as intuitive.

While there is no standard definition, some research groups have worked towards building a clearer understanding of the term intuitive design. The interdisciplinary research group “Intuitive Use of User Interfaces” argue that intuition is not a feature of design; intuitive use is a characteristic of the interaction process between a specific user and the design. So, to evaluate whether a design is intuitive, it is also necessary to think about who will use the design.

Users will feel that a design is intuitive, when it is based on principles from other domains that are well known to them. Designs can therefore provide experiences that seem intuitive to some users, but not to others. The research group has the following definition of intuitive use: “A technical system is—in a specific context of a user goal—intuitively usable to the degree the user is able to interact with it effectively by applying knowledge unconsciously.”

For your convenience, we’ve collected all UX literature that deals with Intuitive Design. Here’s the full list: