Market Ecology User Experience (UX) topic overview/definition

Market Ecology: Concept Definition

Ecology is a biological term which refers to the relationship between an organism and its environment. It has been adapted to the relationship between a product and its market in the form of market ecology. Market ecology is the understanding that products are affected by cultural, political, economic, technological and social environments and that these environments must be considered for both product adoption and continued product use.

For your convenience, we’ve collected all UX literature that deals with Market Ecology. Here’s the full list: