Strategic Product Design: How the Eigenquestion Saves You from Bad Design Decisions
In this Master Class, you’ll :
-
Get excited about defending your design decisions with clarity and confidence using the Eigenquestion: The one question that defines what success looks like for your project. Once you answer it, other decisions become obvious. You'll pinpoint the core problem and keep your team from wasting time on the wrong fixes, helping everyone agree on priorities that actually matter.
-
Make yourself invaluable by shaping problem statements that are understood and championed by decision-makers. When you master how to communicate design challenges clearly, you become essential to strategy conversations and show you're thinking about the bigger picture, not just design details.
-
Gain confidence and credibility as you build strong cases for your design work. You'll walk away with a framework you can apply immediately to explain why your choices matter, making it easier to get approval and ship work that creates real results.
Show
Hide
video transcript
- Transcript loading…
You’ll learn from the best:
- Adam Thomas: Product Management Expert and Technologist, Director of Product Strategy at Approaching One