UX Master Classes

How (and When) to Run a Design Sprint

Webinar with John Zeratsky, Designer, Author, Investor and Co-Creator of the Design Sprint
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To make strategic decisions in a project, it’s extremely valuable to involve different stakeholders and develop well-rounded perspectives for those decisions. But as the saying goes, too many cooks can spoil the broth. The more stakeholders you involve, the longer it can take to arrive at a consensus and make important decisions. So how can you strike a balance between involving the right people and making quick, definitive decisions?

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Enter, the Design Sprint. A battle-tested process that expedites decisions without losing out on those all-important cross-functional perspectives. With a carefully selected team of the right experts, you can solve problems, collaborate, create and test the results of your collective efforts—over just 5 days!

John Zeratsky co-created the original Design Sprint at Google Ventures. In this 1-hour Master Class, you’ll learn directly from him as you discover:

  • The background and history of the Design Sprint
  • A detailed step-by-step overview of the process
  • Real examples and case studies
  • When and how you should run a design sprint

Learning how to facilitate and run design sprints can be incredibly valuable for your skill set and career. You can bring immense value to your projects by helping your team to make better decisions faster. In this Master Class, you’ll learn how design sprints can help you develop new features, create marketing plans, get actionable insights and much more.

Watch this Master Class and learn first-hand from John Zeratsky!

Speaker

John Zeratsky
John Zeratsky, Designer, Author, Investor and Co-Creator of the Design Sprint

John Zeratsky is a veteran technology designer, keynote speaker, and the bestselling author of Sprint and Make Time.

John helps leaders, entrepreneurs, and professional teams make better use of their time at work and become happier, more engaged humans. As a speaker and facilitator, he has worked with more than 200 of the world’s most important and innovative organizations, including Google, Harvard University, Slack, IDEO, and Netflix.

John has reached millions with his writing about resetting the defaults of busyness and distraction. He’s written two bestselling books and published articles in The Wall Street Journal, TIME, Harvard Business Review, Wired, Fast Company, and many other outlets.

For nearly 15 years, John was a designer for technology companies. At Google Ventures, he helped develop the Design Sprint and worked with startups like Uber, 23andMe, Flatiron Health, Blue Bottle Coffee, and Nest. Previously, John was a designer​ at YouTube, Google, and FeedBurner, which Google acquired in 2007.

John studied journalism at the University of Wisconsin and graduated from the UW School of Human Ecology, where he’s now an advisor to the Dean and faculty.

Originally from small-town Wisconsin, John has lived in Chicago and San Francisco with his wife Michelle. They spent 18 months traveling in Central America aboard their sailboat Pineapple before moving to Milwaukee in 2019.


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$50
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special member price

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Frequently Asked Questions

Why are design skills so important right now?

Design skills are incredibly valuable for both you personally and for your company.

For you personally, design skills are important because:

  • Salaries for people who learn design are soaring, surpassing $200K in cities like San Francisco, with global job growth rates at 13%.

  • Many of your job competitors already possess design skills. When you enhance your design skills you can significantly elevate your personal brand and make you a more attractive candidate.

  • You learn skills that protect you from losing your job to AI.

  • You can ignite your passion through design and leverage it to make a meaningful impact.

For your company, design skills are important because:

  • Your design skills can help increase sales, keep customers loyal, and turn them into powerful advocates of your company. That’s because design is all about helping people reach their goals and meet their needs. 

  • Companies that invest in design outperform the S&P 500 Index by a whopping 228%.

  • Design goes way beyond creating attractive visuals and aesthetics. When you possess design skills you’re equipped to revolutionize businesses, make technology more user-friendly, and innovate customer experiences and systems.

I’m not a designer. Why should I learn design and tech?

Design and tech skills can make you an indispensable asset to your company and open up career opportunities.

For example, if you’re in a field such as:

  • Marketing, Communication and HR

  • Software Development

  • Customer Service

  • Business

  • Psychology

  • Project Management

  • Architecture

  • Content Creation 

  • Healthcare

  • Teaching

  • And other fields

Why can design skills make you valuable in all these jobs and industries?

That’s because design skills are incredibly valuable for both you personally and for your company.

For you personally, design skills are important because:

  • Salaries for people who learn design are soaring, surpassing $200K in cities like San Francisco, with global job growth rates at 13%.

  • Many of your job competitors already possess design skills. When you enhance your design skills you can significantly elevate your personal brand and make you a more attractive candidate.

  • You learn skills that protect you from losing your job to AI.

  • You can ignite your passion through design and leverage it to make a meaningful impact.

For your company, design skills are important because:

  • Your design skills can help increase sales, keep customers loyal, and turn them into powerful advocates of your company. That’s because design is all about helping people reach their goals and meet their needs. 

  • Companies that invest in design outperform the S&P 500 Index by a whopping 228%.

  • Design goes way beyond creating attractive visuals and aesthetics. When you possess design skills you’re equipped to revolutionize businesses, make technology more user-friendly, and innovate customer experiences and systems.

How can design skills protect me from losing my job to AI?

AI is killing jobs in all industries. Humanity has never faced such a powerful force, developing at an exponential speed.

You can protect yourself by learning design: You’ll use the very fabric of being human, like empathy and intuition. AI never can never replace that. These skills are timeless and will stay with you forever.

Design is centered on human needs and goals. That’s why you can protect your future with the power of human-centered design. Mastering these skills can shield you from AI-driven disruptions.

We’ll even teach you how to use AI as your career helper, not your terminator.

Do I need any prior experience in design or tech?

Good news!

You don’t need any prerequisites or prior experience in design or tech. We’ve crafted the learning experience to ensure your success and real career outcomes, regardless of your age or background.

Will I receive a Certificate?

Yes! After you finish, you’ll receive an industry-recognized IxDF Certificate.

Use your IxDF Certificates to increase your credibility and salary potential. Your employer and clients will trust you when you can prove that you’ve learned from the best.

Be in distinguished company, alongside industry leaders who train their teams with the IxDF and trust IxDF Certificates.

Add IxDF Certificates to your LinkedIn profile, resumé and job application in a few easy steps.

You can download your certificates as .jpg files, so they are easy to share. Certificates are always valid.

How do I add the IxDF Certificate to my LinkedIn profile?

That's easy! You can use your IxDF Certificates to increase your credibility and salary potential. Your employer and clients will trust you when you can prove that you’ve learned from the best.

Add your IxDF Certificates to your LinkedIn profile, resumé and job application in a few easy steps:

  1. Click “Add profile section” on your LinkedIn

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  3. Select “Add licenses or certifications”

  4. Enter your IxDF Certificate details

  5. Hit “Save” 

You can download your IxDF Certificates as .jpg files, so they are easy to share. IxDF Certificates are always valid.

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How can the global and local IxDF community help me?

We can help you in several ways.

Join meet-ups in your city: Join the regular meet-ups in your city in a nearby cafe or office building to have fun and learn with people just like you. You get full access to IxDF Local Groups where you can build your network, find your next job, enjoy yourself and learn from your peers. The meetings are completely optional and are spread across over 500 cities worldwide. Your network is your net worth.

Get instant help and career advice in IxDF online global communities. Build your global network through the supportive IxDF community. Earn IxDF Distinctions like “Community Influencer'' and “Social Impact Award”.

Learn from global leaders and build your network and job opportunities locally and globally.

I just signed up for a live Master Class. What's next?

Wonderful! When you sign up for a Master Class, you’ll receive an email from Zoom with a link to join the live Master Class.

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  • If you can’t find the email, please reach out to mads.soegaard@interaction-design.org and we’re super happy to help you!

Great news! You’ll also get an on-demand version of your Master Class a few hours after the live event ends.

A few days later, the on-demand Master Class will show up on your private profile page.

That way, you can view the Master Class on-demand at any time. As many times as you wish.

Will the live Master Class be recorded and become available on-demand?

Absolutely!

When you sign up for a live Master Class, you’ll automatically receive the link to the recording a few hours after the live event ends.

A few days later, the on-demand Master Class will show up on your private profile page if you’re an IxDF member. If you’re not a member, you’ll receive your recording by email.

You can enjoy your Master Class on-demand at any time, anywhere. Watch it as many times as you want.

What if I can’t attend a live Master Class?

Great news! We’ve got you covered.

When you sign up for the live Master Class, you’ll automatically receive the link to the recording a few hours after the live event ends.

A few days later, the on-demand Master Class will show up on your private profile page if you’re an IxDF member. If you’re not a member, you’ll receive your recording by email.

You can enjoy your Master Class on-demand at any time, anywhere. Watch it as many times as you want.

What if I have more questions?

We’d love to hear from you and help you!

Reach out to us at hello@interaction-design.org or use the online contact form.

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