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Creating Personas from User Research Results

Creating Personas from User Research Results

When you’re in the beginning stages of your design project and you have just finished some highly informative interviews and observations in the context of your users, your head is full of impressions. You have a feeling for the different types of users who exist, and you have heard some similarities in their stories that you feel should guide t...

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  • 1 week ago
User Research: What It is and Why You should do It

User Research: What It is and Why You should do It

When thinking about user research, many people primarily think of classic usability testing. While usability testing to ensure that your design is easy to use is certainly an important part of user research, there are many other types of user research that are essential to working in a user-centered process. First, we’ll dive into what user rese...

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  • 1 week ago
Heuristic Evaluation: How to Conduct a Heuristic Evaluation

Heuristic Evaluation: How to Conduct a Heuristic Evaluation

Learn to conduct a heuristic evaluation on any given user interface design. This article will teach you how to generate and conduct your own heuristic evaluations so you can improve the usability, utility, and desirability of your designs. The best practice is to use established heuristics like Nielsen and Molich's 10 rules of thumb and Ben Shn...

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  • 1 week ago
Flow Design Processes - Focusing on the Users' Needs

Flow Design Processes - Focusing on the Users' Needs

It can be really tempting to start a design project by leaping into the deep end and starting to sketch out pages and work on the information architecture of the final product. However, it’s almost certainly the wrong approach to take. To create great user experiences – designers must focus on the user’s needs and that means developing an unders...

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  • 1 week ago
The Persona Template for Gamification

The Persona Template for Gamification

For any gamification project, you’ll need to do research on players in order to determine what they will require from the gamified system. The culmination of this research is the development of a player persona; this is similar to a user persona (which most UX researchers will be intimately familiar with), but it also examines some gamification-...

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  • 1 week ago
Prototyping: Learn Eight Common Methods and Best Practices

Prototyping: Learn Eight Common Methods and Best Practices

There can never be an exhaustive list of prototyping methods, since there is quite literally an endless number of ways you can build prototypes. What we can do, however, is provide a useful list of the eight most common prototyping methods, together with best practice tips that help you maximise your prototyping and testing sessions. By arming y...

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  • 1 week ago
14 Barriers to Ideation – and How to Overcome Them

14 Barriers to Ideation – and How to Overcome Them

Would you like to facilitate successful ideation sessions? Or would you like to learn how to contribute to ideation processes in your team more effectively? In either case, you should know the ideation traps and how you can prevent yourself and your team from falling into them. You should give the following 14 important barriers to ideation your...

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  • 1 week ago
How to create the perfect structure for a UX case study

How to create the perfect structure for a UX case study

UX case studies form the core content of a UX professional’s portfolio. They are essential to getting you hired, because case studies are a window to your professional practice, by showing how you think, adapt, cooperate and ultimately solve challenges. A UX case study has to tell a story about you. Like all good stories, case studies benefit gr...

  • 234 shares
  • 2 weeks ago
5 Awesome TED Talks for Designers

5 Awesome TED Talks for Designers

We know, TED talks can sometimes feel a little… overblown. While there are loads of great talks; some of them go nowhere and don’t seem to add much to your life at all. To make things worse… there are a lot of TED talks and it’s hard to tell which are going to motivate you to do something new and interesting and which are going to bore the socks...

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  • 2 weeks ago
Monitoring Player Motivation for Gamification

Monitoring Player Motivation for Gamification

One of the big questions facing us as gamification designers is, “When will your player get bored of your gamification project, and how can you keep their interest as long as possible?” Fortunately, there are ways to monitor player motivation so that you can respond to them accordingly. In their book, Gamification at Work: Designing Engaging Bus...

  • 215 shares
  • 2 weeks ago
How to Change Your Career from Web Design to UX Design

How to Change Your Career from Web Design to UX Design

Changing careers isn’t as hard as it’s often made out to be, especially if you’ve got the right resources to help you make the change. For many web designers, now is the perfect time to make the switch into UX design. To start with, there’s the monetary boost that comes with the change in career. According to PayScale, web designers in the US ea...

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  • 2 weeks ago
Map the Stakeholders

Map the Stakeholders

Having faced the problem statement and defined the challenge space, the challenge owner or initiator now needs to gather the troops. In more complex settings or larger organisations, drafting a stakeholder map, outlining people involved, affected, or influenced both internally and externally is a necessary first step. If you’re a project owner ...

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  • 2 weeks ago
Design Thinking: Get a Quick Overview of the History

Design Thinking: Get a Quick Overview of the History

To understand almost anything, we need at least some appreciation of its roots and origins, and how it came to be as it is. Design Thinking emerged from an exploration of theory and practice, in a range of disciplines and sciences, as a means of addressing the human, the technological and strategic innovation needs of our time. Let us take a loo...

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  • 2 weeks ago
Customer Touchpoints - The Point of Interaction Between Brands, Businesses, Products and Customers

Customer Touchpoints - The Point of Interaction Between Brands, Businesses, Products and Customers

There are as many different definitions for the word “touchpoint” in customer experience design and marketing as there are flavors on the average restaurant menu. Why? Because these disciplines have been evolving rapidly over the last decades and terminology has become fluid rather than static. To make matters more complicated – the term “touchp...

  • 386 shares
  • 2 weeks ago
KISS (Keep it Simple, Stupid) - A Design Principle

KISS (Keep it Simple, Stupid) - A Design Principle

It was Albert Einstein who said; “If you can’t explain it, you don’t understand it well enough.” Though it is often mis-reported as being; “If you can’t explain it to a six year old, you don’t understand it well enough.” What Einstein was driving at was a particular application of “keep it simple, stupid”. From scientific concepts to products t...

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  • 2 weeks ago
How to Change Your Career from Graphic Design to UX Design

How to Change Your Career from Graphic Design to UX Design

If there’s an occupation that is 100% linked with the public’s idea of what design is all about, it’s graphic design. From the familiar golden arches of the McDonald’s brand to the typography and colors of movie posters, graphic designers create some of the most iconic and ubiquitous designs around us. So why would a graphic designer like you wa...

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  • 2 weeks ago
Ideas for Dealing with Terrible Clients in Your Design Practice

Ideas for Dealing with Terrible Clients in Your Design Practice

The prospect of winning a new client is something that leaves us all a little excited. Yet, the more clients we bring on, the more we realize that there are great clients and there are clients with whom every interaction sucks our will to live. Signing the former is a great shot in the arm and leaves us enthusiastic and signing the latter usuall...

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  • 2 weeks ago
Simplicity in Design: 4 Ways to Achieve Simplicity in Your Designs

Simplicity in Design: 4 Ways to Achieve Simplicity in Your Designs

Learn ways to achieve simplicity in your designs and recognize why certain designs are overly complex. Simplicity is evident in many of the widely-used products created by some of the most successful companies. Simplicity is also one of the key reasons why some companies do better than their competitors. Google’s search engine, Apple iPhones, an...

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  • 2 weeks ago
Bad Design vs. Good Design: 5 Examples We can Learn From

Bad Design vs. Good Design: 5 Examples We can Learn From

Looking at examples of bad design alongside counter-examples of good design is not only fun but also draws important lessons for designers. They highlight pitfalls for designers to avoid and let us understand how to translate design theories into solutions that work in the real world. Jared Spool, the American writer, researcher and usability ex...

  • 222 shares
  • 2 weeks ago
Minimum Viable Product (MVP) and Design - Balancing Risk to Gain Reward

Minimum Viable Product (MVP) and Design - Balancing Risk to Gain Reward

The idea of the minimum viable product (MVP) has been around for some time. The term itself was coined by Frank Robinson but was made popular by two influential names in product design – Steve Blank, a serial-entrepreneur and academic, and Eric Ries, the pioneer of the Lean Startup movement.What is an MVP?The simplest definition is that an MVP m...

  • 326 shares
  • 2 weeks ago