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An Introduction to Usability

An Introduction to Usability

Usability and user experience (UX) are not the same thing: the usability of a product is a crucial part that shapes its UX, and hence falls under the umbrella of UX. While many might think that usability is solely about the “ease of use” of a product, it’s actually more than that. The ISO 9421-11 standard on usability describes it as: “The exte...

  • 117 shares
  • 3 weeks ago
How to Conduct User Interviews

How to Conduct User Interviews

User interviews can be a great way to extract information from users for user experience understanding, usability understanding and ideation. They are cheap and easy to conduct and can be readily conducted by anyone who can ask questions and record the answers. Author/Copyright holder: Heinrich-Böll-Stiftung. Copyright terms and licence: CC BY-...

  • 156 shares
  • 3 weeks ago
How to Conduct User Observations

How to Conduct User Observations

Observing users interacting with a product can be a great way to understand the usability of a product and to some extent the overall user experience. Conducting observations is relatively easy as it doesn’t require a huge amount of training and it can be relatively fast – depending on the sample size of users you intend to observe.Author/Copyri...

  • 163 shares
  • 4 weeks ago
9-Step Guide to Creating a Freelance and Business-to-Business Contract

9-Step Guide to Creating a Freelance and Business-to-Business Contract

A freelance and business-to-business contract sets out the relationship between a business owner and client. Knowing how to draft a contract is one of the most important skills a freelancer and entrepreneur must have – a contract protects both the business owner and the client when it is well-designed and used properly. The first and most import...

  • 295 shares
  • 4 weeks ago
7 Powerful Steps for Creating the Perfect Freelance CV

7 Powerful Steps for Creating the Perfect Freelance CV

A CV is a great way of explaining your expertise to a would-be client. Not all freelancers use a CV/resume to market their services or to convey their experience to their clients. Those who do use one will tell you that it’s a great way of explaining complex information to potential clients and partners without long speeches. A freelance CV is v...

  • 228 shares
  • 4 weeks ago
5 Inspiring Freelance Designers’ Websites and Portfolios

5 Inspiring Freelance Designers’ Websites and Portfolios

We’ve found five great inspirational websites for freelancer designers – these can provide insight into how to construct your own website and online portfolios. However, please don’t copy them but rather seek to emulate things that you think work well. RadiumCosmin Daniel Capitanu of Romania runs Radium, and he’s a freelance designer and archit...

  • 244 shares
  • 4 weeks ago
5 Stages in the Design Thinking Process

5 Stages in the Design Thinking Process

Design Thinking is a design methodology that provides a solution-based approach to solving problems. It’s extremely useful in tackling complex problems that are ill-defined or unknown, by understanding the human needs involved, by re-framing the problem in human-centric ways, by creating many ideas in brainstorming sessions, and by adopting a ha...

  • 165 shares
  • 4 weeks ago
Tips for Writing a CV for a UX Job Application

Tips for Writing a CV for a UX Job Application

It’s not really fair that before we can show an interviewer how great we are for their position – we have to land that interview in the first place. A good CV can make or break your career prospects; you cannot get a great job without getting an interview. Sadly, in nearly all professions including UX many CVs are simply not fit-for-purpose.Why ...

  • 276 shares
  • 4 weeks ago
Getting Lost and Found – Maps and the Mobile User Experience

Getting Lost and Found – Maps and the Mobile User Experience

The ability to harness GPS data and map data on smartphone platforms offers designers a chance to enhance the user experience of their products. However, in order for maps to deliver better experiences for users – it’s important to integrate these features with UX in mind. There are some sensible rules that can be used to increase your chances o...

  • 290 shares
  • 4 weeks ago
How to Conduct a Cognitive Walkthrough

How to Conduct a Cognitive Walkthrough

Cognitive walkthroughs are used to examine the usability of a product. They are designed to see whether or not a new user can easily carry out tasks within a given system. It is a task-specific approach to usability (in contrast to heuristic evaluation which is a more holistic usability inspection). The idea is that if given a choice – most user...

  • 191 shares
  • 4 weeks ago
Player-Centred Design: Moving Beyond User-Centred Design for Gamification

Player-Centred Design: Moving Beyond User-Centred Design for Gamification

We’ve all come to think in terms of user-centred design over the years. It’s a critical component of UX design, and it helps us focus on what really matters when developing products. However, user-centred design is not enough for gamification. Here, we introduce the concept of player-centred design, which takes the idea of user-centred design to...

  • 377 shares
  • 1 month ago
Etch A Sketch:  How to Use Sketching in User Experience Design

Etch A Sketch: How to Use Sketching in User Experience Design

Have you ever wondered how you could convey your design decisions more effectively to your colleagues and users in a timely and cost-efficient manner? Have you found yourself stuck in a design, unable to see alternative approaches? Are you sure you are applying usability engineering to the right design or to the only design you have? You can rel...

  • 282 shares
  • 1 month ago
Visual Hierarchy: Organizing content to follow natural eye movement patterns

Visual Hierarchy: Organizing content to follow natural eye movement patterns

Let’s look at a topic that deals with, oddly enough, how we look at designs. Once you understand how the human eye processes these, you’ll find yourself better able to arrange your elements more effectively. Content in any digital page layout will follow a specific hierarchy. Headers appear above body text. Menus go at the top, bottom, left, or...

  • 417 shares
  • 1 month ago
Dieter Rams: 10 Timeless Commandments for Good Design

Dieter Rams: 10 Timeless Commandments for Good Design

Let’s pay a virtual visit to a famous industrial designer’s workshop. By examining the principles of his winning approach, we can incorporate vital elements into our designs in the “less is more” age. As user experience practitioners, most of us have worked with Nielsen and Molich’s 10 heuristics or rules of thumb and the Eight Golden Rules by ...

  • 241 shares
  • 1 month ago
Test Your Prototypes: How to Gather Feedback and Maximise Learning

Test Your Prototypes: How to Gather Feedback and Maximise Learning

Once you’ve built your prototypes based on the ideas you and your team generated, it’s time to gather feedback from the people on whom you are testing these. Optimising how you gather feedback — and, therefore, learn from your prototypes and users — is essential to help you save time and resources in the Prototype and Test stages of the Design T...

  • 367 shares
  • 1 month ago
How to Prevent Negative Emotions in the User Experience of Your Product

How to Prevent Negative Emotions in the User Experience of Your Product

Learn to prevent negative emotions in the user experience of your product. As a User Experience (UX) designer, you want users to enjoy using your product by eliminating negative experiences and inducing positive emotion in your users. This article will teach you how to prevent anger and frustration from your users as you design the optimal user ...

  • 338 shares
  • 1 month ago
How to Change Your Career from Marketing to UX Design

How to Change Your Career from Marketing to UX Design

There are a few good reasons why you might want to change your career from marketing to UX design. First, there’s the pay—sources like UXDesignerSalaries(1) show that UX designers are paid a fairly handsome salary across the world (even as high as $97k in Switzerland). Furthermore, according to recuiting and HR company Brazen(2), UX design is th...

  • 260 shares
  • 1 month ago
Simplicity in Design: 4 Ways to Achieve Simplicity in Your Designs

Simplicity in Design: 4 Ways to Achieve Simplicity in Your Designs

Learn ways to achieve simplicity in your designs and recognize why certain designs are overly complex. Simplicity is evident in many of the widely-used products created by some of the most successful companies. Simplicity is also one of the key reasons why some companies do better than their competitors. Google’s search engine, Apple iPhones, an...

  • 365 shares
  • 1 month ago
How to Change Your Career from Web Design to UX Design

How to Change Your Career from Web Design to UX Design

Changing careers isn’t as hard as it’s often made out to be, especially if you’ve got the right resources to help you make the change. For many web designers, now is the perfect time to make the switch into UX design. To start with, there’s the monetary boost that comes with the change in career. According to PayScale, web designers in the US ea...

  • 266 shares
  • 1 month ago
How to Change Your Career from Graphic Design to UX Design

How to Change Your Career from Graphic Design to UX Design

If there’s an occupation that is 100% linked with the public’s idea of what design is all about, it’s graphic design. From the familiar golden arches of the McDonald’s brand to the typography and colors of movie posters, graphic designers create some of the most iconic and ubiquitous designs around us. So why would a graphic designer like you wa...

  • 282 shares
  • 1 month ago