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The Rule of Thirds: Know your layout sweet spots

The Rule of Thirds: Know your layout sweet spots

Now that we’ve started covering the topic of proportion in design (beginning with the Golden Ratio article), let’s look at another vital subject. Getting a firm grasp of the Rule of Thirds will empower you to fine-tune your eye to bring out the best of the elements in your design by placing them where they belong best. What Is the Rule of Th...

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  • 4 weeks ago
How to Develop an Empathic Approach in Design Thinking

How to Develop an Empathic Approach in Design Thinking

Empathy requires us to put aside our learning, culture, knowledge, opinions, and worldview purposefully in order to understand other peoples’ experiences of things deeply and meaningfully. It requires a strong sense of imagination for us to be able to see through another person’s eyes. It requires humility so we can seek to abandon our preconcei...

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  • 4 weeks ago
10 Great Ideas to Improve Your Productivity when You Work From Home

10 Great Ideas to Improve Your Productivity when You Work From Home

I love working from home. I love the fact that I can crawl out of bed 5 minutes before work and still be on time. It thrills me that there’s no dress code and if I want to work in my birthday suit, I can. In fact, the Interaction Design Foundation’s philosophy of “work where you want” has allowed us to bring together a team of incredible talents...

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  • 4 weeks ago
Our Three Brains - The Rational Brain

Our Three Brains - The Rational Brain

The triune brain model may not be an entirely accurate depiction of the human brain and its development, but the concept of our three brains (reptilian, paleomammalian, and neomammalian) represents a useful guide for us as designers who are looking to capture what it means to be a human user. Thus, many of the insights we derive in this way can ...

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  • 1 month ago
Design Thinking: A Quick Overview

Design Thinking: A Quick Overview

If you have just started embarking your journey through the Design Thinking process, things might seem a little overwhelming. This is why we have prepared a useful overview of the Design Thinking process, as well as some of the popular Design Thinking frameworks commonly used by global design firms and national design agencies. To begin, let’s ...

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  • 1 month ago
Monitoring Player Motivation for Gamification

Monitoring Player Motivation for Gamification

One of the big questions facing us as gamification designers is, “When will your player get bored of your gamification project, and how can you keep their interest as long as possible?” Fortunately, there are ways to monitor player motivation so that you can respond to them accordingly. In their book, Gamification at Work: Designing Engaging Bus...

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  • 1 month ago
Probes for Context Mapping – how to Design and Use them

Probes for Context Mapping – how to Design and Use them

Whether you are designing a mobile app, a professional online platform or an interactive museum exhibition, it is essential to understand users and the context in which they will use your design. Traditional methods such as interviews and observations will help you to touch the surface of their lives. A deeper understanding of what your users fe...

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  • 1 month ago
14 Barriers to Ideation – and How to Overcome Them

14 Barriers to Ideation – and How to Overcome Them

Would you like to facilitate successful ideation sessions? Or would you like to learn how to contribute to ideation processes in your team more effectively? In either case, you should know the ideation traps and how you can prevent yourself and your team from falling into them. You should give the following 14 important barriers to ideation your...

  • 222 shares
  • 1 month ago
Norman's Three Levels of Design

Norman's Three Levels of Design

In the human mind there are numerous areas responsible for what we refer to as emotion; collectively, these regions comprise the emotional system. Don Norman proposes the emotional system consists of three different, yet interconnected levels, each of which influences our experience of the world in a particular way. The three levels are visceral...

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  • 1 month ago
Freelancer and Entrepreneurs: How to Get Paid – and What to Do When the Client Doesn’t Pay

Freelancer and Entrepreneurs: How to Get Paid – and What to Do When the Client Doesn’t Pay

It’s not enough to do the work; you also have to get paid. One of the biggest challenges facing freelancers and business-to-business entrepreneurs alike is how to handle that moment when a client fails to pay. The good news is that, by and large, it’s a painless process which shouldn’t lead to a big fallout between the business and the client. H...

  • 426 shares
  • 1 month ago
Shadowing in User Research - Do You See What They See?

Shadowing in User Research - Do You See What They See?

The idea of shadowing someone to see what they are doing is not new. It is a technique that is widely implemented in user research. The idea is simple; the researcher accompanies the user and observes how they use the product or service within their natural environment.Shadowing also takes place in other fields of business and in particular inte...

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  • 1 month ago
Minimum Viable Product (MVP) and Design - Balancing Risk to Gain Reward

Minimum Viable Product (MVP) and Design - Balancing Risk to Gain Reward

The idea of the minimum viable product (MVP) has been around for some time. The term itself was coined by Frank Robinson but was made popular by two influential names in product design – Steve Blank, a serial-entrepreneur and academic, and Eric Ries, the pioneer of the Lean Startup movement.What is an MVP?The simplest definition is that an MVP m...

  • 358 shares
  • 1 month ago
Ideas for Conducting UX Research with Children

Ideas for Conducting UX Research with Children

One of the most challenging realms to conduct user research with is when you have to conduct research with children. There are, obviously, stringent ethical and legal protocols to be kept to if you work with children but it’s not just the moral aspect of this world. Children are not miniature adults and the way we develop and design research wil...

  • 234 shares
  • 1 month ago
Design Thinking: Getting Started with Empathy

Design Thinking: Getting Started with Empathy

Empathy is an important element in Design Thinking and Human-Centred Design. What is empathy exactly? Why is empathy so important to designing solutions that actually work for people? Here, we’ll not only look at what empathy means, but will also look at how it helps design thinkers create solutions that work and, conversely, how a lack of empat...

  • 208 shares
  • 1 month ago
What Kind of Prototype Should You Create?

What Kind of Prototype Should You Create?

So, you want to create prototypes to help in your design process or Design Thinking project. However, what kind of prototype should you create? How detailed should your prototype be? What should your prototype be created for? If you’re asking yourself these questions, then great, because you’re on the right track! We will go through the differen...

  • 273 shares
  • 1 month ago
User Research: What It is and Why You should do It

User Research: What It is and Why You should do It

When thinking about user research, many people primarily think of classic usability testing. While usability testing to ensure that your design is easy to use is certainly an important part of user research, there are many other types of user research that are essential to working in a user-centered process. First, we’ll dive into what user rese...

  • 305 shares
  • 1 month ago
Workshops to Establish Empathy and Understanding from User Research Results

Workshops to Establish Empathy and Understanding from User Research Results

Honestly, how much do you enjoy reading research reports? And how engaging do you find them? Unsurprisingly, receiving a report with your insights into the target group may not get your clients to empathize with the potential users of their product or service optimally. Alternatively, you might consider organizing a workshop for them. This allow...

  • 422 shares
  • 1 month ago
Contextual Interviews and How to Handle Them

Contextual Interviews and How to Handle Them

The exact history of the contextual interview in user research is a little murky. It was first alluded to in a paper by Whiteside, Bennet and Holtzblatt in 1988 which examined the use of qualitative research in design projects. However, the first complete description of the method was almost certainly proposed in 1990 by Wixon, Holtzblatt and Kn...

  • 199 shares
  • 1 month ago
Dressing Up Your UI with Colors That Fit

Dressing Up Your UI with Colors That Fit

As designers, we have a powerful ally in color. It can let us work towards a number of different goals. You can use it to reinforce or highlight an idea, to provoke an emotional response from the user or to draw attention to a specific part of your website. This is, of course, in addition to making your website aesthetically pleasing to the eye....

  • 186 shares
  • 1 month ago
How to Advocate and Evangelize User Experience

How to Advocate and Evangelize User Experience

It’s getting better and better but, still, how many times have you had to justify why user experience matters and what it actually means? To be prepared, as part of your UX toolbox, you should have a set of examples and visuals to ground your arguments. Case studies are great ways to exemplify the relevance of UX for product and service developm...

  • 231 shares
  • 1 month ago