Aristotle

Your constantly-updated definition of Aristotle and collection of topical content and literature

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Literature on Aristotle

Here’s the entire UX literature on Aristotle by the Interaction Design Foundation, collated in one place:

All literature

Elaboration Likelihood Model Theory – Using ELM to Get inside the User’s Mind

Persuasion occurs internally. You can persuade someone who trusts you by appealing with a convincing argument, backed up with solid facts, accessing emotions. However, nobody can hope to persuade anybody with 100% guaranteed success: you can only design for persuasion. Ultimately, that audience member (or user) has to persuade himself/herself of...

575 shares
3 years ago

Co-Cultures and Value Framing: Know your users

To improve the chances that your design will engage an audience, we must focus on how it can stand out. To do that, we need to know who our audience is. There’s no room for “everybody” when we’re targeting: far from it, so we split “cultural groups” into many divisions or co-cultures and aim at those instead. Once we know on whose devices our de...

292 shares
1 year ago

The Power of Stories in Building Empathy

Storytelling plays a huge role in User Experience design and in the Design Thinking process. Storytelling creates a compelling narrative around the people we’re designing for so that we as designers can develop a deep and emotional understanding of their motivations and needs. Stories have the ability to form a common thread throughout a project...

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3 weeks ago

The persuasion triad — Aristotle Still Teaches

The Greek philosopher Aristotle (384-322 b.c.e.) classified properties of items and concepts in the known universe. One of his most fundamental discoveries was the composition of persuasive speaking. Although Aristotle identified the “three appeals” that make it up 23 centuries ago, when the known universe was smaller, they are timeless. Persuad...

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3 years ago

The Process of Persuasion — How to Make a Casual Browser an Intrigued User

Persuasion is a powerful force that changes the attitudes and behaviors of others. It’s all about influence and manifests itself in many aspects of everyday life. People can persuade themselves, too. Persuasion’s most direct portrayals may show up in such places as courtrooms, political debates, and car showrooms, but many trades rely on persuas...

391 shares
3 weeks ago

Aristotle on Storytelling in User Experience

The classical Greek philosopher Aristotle (384-322 b.c.e.) made many groundbreaking discoveries about the way people interact, masterfully breaking down a phenomenon such as public speaking into its constituent parts. Aside from his famous three appeals (logos, pathos, and ethos—the fundaments of any act of persuasion), his observations on the a...

296 shares
3 years ago