Literature on Player Research
Understanding the Person in Terms of Gamification Design
The best projects in gamification focus on the players themselves. Players, unlike users, choose to become involved with your efforts (or they choose not to). As such, even in a corporate setting, you would have to encourage your players to become involved. In order to do so effectively, you would need to know enough about them. Which is more ...
- 474 shares
- 1 year ago
Get to Know Your Players for Your Gamification Project
Gamification design works on a player-centred design basis, which places the player (rather than the user, which is standard in UX design) at the heart of the design process. The idea is simple: if you can understand what your players want, you can deliver these wants through gamification. The Designer’s StrengthOne of the great things about ga...
- 380 shares
- 2 years ago
Work Cultures and Gamification
There’s no single corporate culture. Google is a very different place to work at than the Bank Of China, for example. This is important to know when undertaking gamification projects because the kind of gamification that would thrive at the Bank of China is likely to be far less successful than it would be at Google (and vice-versa). If you’re a...
- 325 shares
- 1 year ago