Porter’s 5 Forces Model - Design in Context, Understand the Market
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7 Great, Tried and Tested UX Research Techniques
Thinking about conducting some user research? Wondering which techniques are most likely to provide useful results? Then look no further. We’ve compiled a list of 7 excellent techniques which are tried and tested and have been proven to deliver real value in UX projects. Let’s take a look at each technique and see what it is and why it works: T...
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- 1 week ago
15 Guiding Principles for UX Researchers
We’ve found that a lot of first time UX researchers have similar questions and concerns when they start working in UX design. So, we thought we’d round up and tackle some of the most common questions to form a set of useful principles for UX researchers. Of course, this isn’t a complete guide to UX research (there are some fairly weighty tomes o...
- 186 shares
- 1 month ago
Shadowing in User Research - Do You See What They See?
The idea of shadowing someone to see what they are doing is not new. It is a technique that is widely implemented in user research. The idea is simple; the researcher accompanies the user and observes how they use the product or service within their natural environment.Shadowing also takes place in other fields of business and in particular inte...
- 329 shares
- 1 month ago
5 Things Everyone Should Know About UX Work
The howls of frustration that we hear on many UX projects are often to do with how badly misunderstood the UX role is in business. Here are 5 things that everyone should know about UX work: 1. UX Research is EssentialThe first barrier to many a UX project is people in the company who think they already know the customer inside out. “We’ve done...
- 205 shares
- 2 months ago
Contextual Interviews and How to Handle Them
The exact history of the contextual interview in user research is a little murky. It was first alluded to in a paper by Whiteside, Bennet and Holtzblatt in 1988 which examined the use of qualitative research in design projects. However, the first complete description of the method was almost certainly proposed in 1990 by Wixon, Holtzblatt and Kn...
- 264 shares
- 10 months ago
Remote Research Methods for Mobile Applications
Mobile app user research in the lab may not be as effective as remote research. Users of mobile apps are going to face continued distractions when using their smartphones and there’s no better simulation for these distractions than monitoring the user in their ordinary environment. There is a strong business case for remote research for mobile a...
- 331 shares
- 4 months ago
How to Recruit Users for Usability Studies
You’re going to need to conduct usability studies at some point during your design work. That may be for a product or for an information visualization but if you don’t know whether your outputs are usable – you cannot begin to guarantee a user experience. Usability testing is so important that even presidents get involved (above you’ll see Barac...
- 280 shares
- 9 months ago
Confirmation Bias – It’s Not What We Think We Know That Counts
Confirmation bias is a pernicious form of bias which can cause real problems in both UX research and our own lives. Learning to recognize and eliminate confirmation bias leads to better decision making, better research and ultimately better products and user experiences.One of the most famous, and flawed, social anthropology studies of all time ...
- 397 shares
- 11 months ago
Laddering Questions Drilling Down Deep and Moving Sideways in UX Research
Laddering questions help you direct your research in order to get the most valuable information from interview subjects. This can help you expand the remit of the research or to focus it to where the roots of problems really lay.Laddering questions are a variant of the “5 Whys” principle. The idea is to use questions that begin with “why” to eli...
- 494 shares
- 11 months ago
How to Get More Honest Feedback in User Testing
Many years ago, I was delivering a training course on products that would be introduced for commercial sale in a telecoms environment. The information for that course had been developed and provided by the product management team.Taking this information on good faith, I went and delivered the course that they had requested. Unfortunately for me,...
- 299 shares
- 7 months ago
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