Literature on Defining The Problem
5 Stages in the Design Thinking Process
Design Thinking is a design methodology that provides a solution-based approach to solving problems. It’s extremely useful in tackling complex problems that are ill-defined or unknown, by understanding the human needs involved, by re-framing the problem in human-centric ways, by creating many ideas in brainstorming sessions, and by adopting a ha...
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- 1 month ago
Personas – A Simple Introduction
Personas are fictional characters, which you create based upon your research in order to represent the different user types that might use your service, product, site, or brand in a similar way. Creating personas will help you to understand your users’ needs, experiences, behaviours and goals. Creating personas can help you step out of yourself....
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- 3 weeks ago
Stage 2 in the Design Thinking Process: Define the Problem and Interpret the Results
An integral part of the Design Thinking process is the definition of a meaningful and actionable problem statement, which the design thinker will focus on solving. This is perhaps the most challenging part of the Design Thinking process, as the definition of a problem (also called a design challenge) will require you to synthesise your observati...
- 491 shares
- 2 months ago
Empathy Map – Why and How to Use It
Did you know that users are more likely to choose, buy and use products that meet their needs as opposed to products that just meet their wants? An Empathy map will help you understand your user’s needs while you develop a deeper understanding of the persons you are designing for. There are many techniques you can use to develop this kind of emp...
- 130 shares
- 5 days ago
Define and Frame Your Design Challenge by Creating Your Point Of View and Ask “How Might We”
Defining your design challenge is probably one of the most important steps in the Design Thinking process, as it sets the tone and guides all of the activities that follow. In the Define mode, you should end up creating an actionable problem statement which is commonly known as the Point of View (POV) in Designing Thinking. You should always bas...
- 630 shares
- 2 years ago
Design Thinking: Get Started with Prototyping
Prototyping is an integral part of Design Thinking and User Experience design in general because it allows us to test our ideas quickly and improve on them in an equally timely fashion. The Institute of Design at Stanford (d.school) encourages a “bias towards action”, where building and testing is valued over thinking and meeting. However, why i...
- 243 shares
- 3 months ago
Affinity Diagrams – Learn How to Cluster and Bundle Ideas and Facts
Affinity diagrams are a great method to help you make sense of all your information when you have a lot of mixed data, such as facts, ethnographic research, ideas from brainstorms, user opinions, user needs, insights, and design issues. Affinity diagrams or clustering exercises are all about bundling and grouping information, and this method can...
- 227 shares
- 6 days ago
Map the Stakeholders
Having faced the problem statement and defined the challenge space, the challenge owner or initiator now needs to gather the troops. In more complex settings or larger organisations, drafting a stakeholder map, outlining people involved, affected, or influenced both internally and externally is a necessary first step. If you’re a project owner ...
- 166 shares
- 4 months ago