Web Design for Usability

100% booked
Beginner
Closed for enrollment

How this course will help your career

Usability and probability are two sides of the same coin. Simple improvements in usability can greatly increase the probability that your e-commerce site will be a success. Alas, the opposite is also true! It is therefore crucial that any designer consider usability early on in the design process, with such knowledge also applicable to wider contexts such as improving productivity and job satisfaction in the working environment.

As Forrester Research puts it:

“Usability goals are business goals. Web sites that are hard to use frustrate customers, forfeit revenue, and erode brands. Executives can apply a disciplined approach to improve all aspects of ease-of-use. Start with usability reviews to assess specific flaws and understand their causes. Then fix the right problems through action-driven design practices. Finally, maintain usability with changes in business processes.”1

As you may have deduced by now, the realm of usability extends far below what you see on the surface. And what we want to see on the surface has proved to be an ongoing temptation for all too many of us as designers. Constructing an awesome-looking site isn’t the same as creating an awesome site—at least, it’s not in the sense that you can end up with a beautifully sophisticated design that crashes moments after users sit down to interact with it. Happily, you can—and should—aim to have an awesome site that looks awesome, too.

Getting to the nub of usability issues as soon as you notice them—or, better still, as soon as you notice their potential to upset your work before the fact—means saving yourself many a headache further down the development line. The old expression “forewarned is forearmed” is more than relevant in this market. That’s why we have put everything you need in here to help you keep your work optimized for usability.

“Web Design for Usability” is a course built on evidence-based approaches, as well as solid evidence, distilled from over 40 years of experience in the development of interactive systems. The course is taught by the founder and principal consultant of Syntagm, William Hudson, who is also a distinguished writer and teacher in the fields of user-centered design, user experience, and usability.

What you will learn

  • The principles of user-centered design and how they improve usability
  • How to evaluate the effectiveness and usability of alternative designs
  • An appreciation for clear, conceptual models and early design
  • The importance of users in the design process
  • Basic usability and accessibility guidelines

Who should take this course

This is a beginner-level course suitable for newcomers and experienced practitioners alike:

  • UX designers who want to create outstanding websites that are free from usability flaws
  • Project managers keen on building user-centered products that stand out from the competition
  • Software engineers interested in augmenting their development skills with a firm grounding in usability
  • Entrepreneurs looking to ship products that are free from usability flaws and thus succeed
  • Newcomers to design who are considering making a switch to UX design

Courses in the Interaction Design Foundation are designed to contain comprehensive, evidence-based content, while ensuring that the learning curve is never too steep. All participants will have the opportunity to share ideas, seek help with tests, and enjoy the social aspects afforded by our open and friendly forum.

Learn and work with a global team of designers

When you take part in this course, you will join a global multidisciplinary team working on the course and the exercises at the same time as you. You will work together to improve your skills and understanding. Your course group will be made up of an incredibly diverse group of professionals, all of whom have the same objective—to become successful designers. It’s your chance to learn, grow, and network with your peers across the planet.

1 Why Most Web Sites Fail, Forrester Research, 1998

Gain an industry-trusted UX Course Certificate

You earn a verifiable and industry-trusted Course Certificate once you complete the course. You can highlight them on your resume, CV, LinkedIn profile or your website.

Course Certificate

Our courses and Course Certificates are trusted by these industry leaders, who have taken up company memberships with the IDF:

Centure, Adobe, GE, IBM, Philips and SAP

Lessons in this course

  • Lessons become available at a schedule of one lesson per week.
  • Lessons remain open for you forever and have no deadlines.
  • There is no time limit to finish a course.
  • You have permanent access to your course material, answers, and classmates for the entire duration of your membership.
  • Estimated time to complete: 4 hours 52 mins spread over 5 weeks.

Lesson 0: Welcome and Introduction

To be scheduled. Estimated time to complete: 39 mins.

  • 0.1: An introduction to IDF courses (14 mins)
  • 0.2: Let our community help you (1 min)
  • 0.3: Meet your peers online in our discussion forums (6 mins)
  • 0.4: Meet and learn from design professionals in your area (1 min)
  • 0.5: Gain Timeless Knowledge Through IDF Courses (11 mins)
  • 0.6: How to earn your Course Certificate (4 mins)
  • 0.7: Mandatory lessons vs. Optional lessons (2 mins)
  • 0.8: A mix between video-based and text-based lesson content (2 mins)

Lesson 1: Interaction Model

To be scheduled. Estimated time to complete: 51 mins.

  • 1.1: Interaction model (18 mins)
  • 1.2: Goal mapping (11 mins)
  • 1.3: Navigational aids (16 mins)
  • 1.4: Discussion Forum (5 mins)

Lesson 2: Users

To be scheduled. Estimated time to complete: 1 hour 16 mins.

  • 2.1: Users (23 mins)
  • 2.2: Personas (20 mins)
  • 2.3: Hierarchical cluster analysis (20 mins)
  • 2.4: Paper prototyping (7 mins)
  • 2.5: Discussion Forum (5 mins)

Lesson 3: Navigation and Content

To be scheduled. Estimated time to complete: 50 mins.

  • 3.1: Navigation and content (31 mins)
  • 3.2: Content (14 mins)
  • 3.3: Discussion Forum (5 mins)

Lesson 4: Visual Design

To be scheduled. Estimated time to complete: 1 hour 16 mins.

  • 4.1: Visual Design (25 mins)
  • 4.2: Layout (22 mins)
  • 4.3: Forms and data (24 mins)
  • 4.4: Discussion Forum (5 mins)

Lesson 5: Course Certificate, Final Networking, and Course Wrap-up

To be scheduled.

  • 5.1: Course evaluation (1 min)

How others have benefited

Dirck Ten Broeck

Dirck Ten Broeck, Mexico

“This lesson was one of the best, the form layout is a very hard task when we are designing, sometimes, we think that users are going to understand the form in the same way we understand it, but with this kind of examples I can see now what are some of my mistakes . Very, very helpful. Thanks.”


Salvatore Salvo

Salvatore Salvo, Italy

“This course is one of the best out there. The breadcrumb lines lesson is very useful, I have to admit I didn't realize the impact of this technique.”


Christoph Kloecking

Christoph Kloecking, Germany

“I especially appreciated the part about the user stories vs persona stories as I have found myself struggling to write good user stories for the reasons mentioned. However, the processes that had been implemented in that business required user stories. I am quite confident that with the arguments from these lessons I can achieve a shift towards persona centre story writing which will hopefully improve the developers understanding of the stories leading to a better product.”


How to advance your career with IDF courses

  1. Attend lessons at your own pace

    Each week throughout the course, you get access to a new lesson, but you can move through the lessons at your own pace. This means you can learn before you leave for work, or in between breaks — in as little as 15 minutes per day.

  2. Network online and offline

    Network with your fellow course-takers online, through discussion forums inside lessons. You can also connect with your peers offline via IDF’s Local Groups. Local Groups connect you with other designers around your city who share the same passion in UX design as you.

  3. Advance your career

    Get a verifiable and industry-trusted Course Certificate once you’ve scored at least 70% on a course. Highlight your Course Certificates on your résumé, your LinkedIn profile, or your website to showcase your newly mastered skills.

Start advancing your career now

Become a member to take “Web Design for Usability”. Take any other IDF UX courses at no additional cost. Take a concrete step forward in your career path today.

FREQUENTLY ASKED QUESTIONS

Courses

Can I take more than one course at a time?

Yes, you can take all the courses you would like. For example, if there are 30 active courses, you can enroll in all 30 courses at the same time and move from one to the other as you please.

There are no further charges once you’ve paid for your membership.

Please note: If you have a student membership, you can take a maximum of three courses at the same time. As a student, you can thus still take all the courses you would like – free of extra charges – just as long as you finish them (or drop them) so that you don’t have more than three ongoing courses at the same time.

Start Learning

I missed the enrollment date and now the course is closed. Will I have any opportunity to take the course in the future?

Don't worry if you missed the course. We will re-run it shortly. One of the reasons we continually open and close courses is to be able to control the classroom size.

Networking is a large part of our value proposition, so we want just the right number of people inside the courses. That is also why we display the "XX % percent booked" on our course icons.

We’ll re-schedule the course and make it available for sign-up on https://www.interaction-design.org/courses in only about a week (or perhaps a little bit longer). The actual start date of the course will be a few weeks after sign-ups begin too. We’ve found that this is the best way to maximize flexibility and convenience for everyone, especially you as you put your course program together.

Do I have to be online at an exact time to study?

No. You can set your own study schedule. There are no "live sessions" or "webinars" since our members are from all timezones around the world. We are a truly global community – with members in every single corner of the world.

Thus, once you are enrolled, you can take all the time you want to complete a given course. Every "classroom" in each course will never close, so you’ll have permanent access to your classmates and your course material (as well as your own answers).

Will I receive a Course Certificate?

Yes. Every time you complete a course, you get an industry-recognized Course Certificate. There is no limit to how many Course Certificates you can earn during your membership. You will also receive a 3-step guide on how to include your Course Certificate on LinkedIn and in your résumé/CV.

You can see an example of a Course Certificate at the bottom of the Course Catalogue.

How can I drop a course?

You can simply go to the course page and click on the “Drop Course” button — please bear in mind that this will also erase all your course progress and answers.

I have answered questions in a lesson; when will they be marked/graded?

We do the marking/grading in so-called "sprints," where we sit down and do all the marking/grading in one go. Your answers will be graded approximately one week after you submit your work.

We do this because it is much more efficient than doing one little step every day. It's part of our lean/agile work philosophy, and that approach to efficiency is one of the factors that keeps our membership prices so incredibly low.

We are doing it to save you money and as part of our mission to lower the cost of high-quality design education.

I have updated my name, but my course certificate is not updated — how can I change it?

Please contact us at hello@interaction-design.org and our member support will regenerate your certificate with the correct name.

I have started the course/lesson later than the specified date, are my answers still going to be marked?

We will be marking answers for as long as there are active members. Therefore, even if you are the only person taking a lesson at that particular time, your answers will still be marked.

How are courses graded?

Multiple-choice questions are automatically graded by our system, whilst open-ended questions are marked by the course instructors.

I started a course after the official start date; for how long will I have access to the course materials?

Regardless of when you have enrolled on a course, you will have access to the course materials for the entire duration of your membership. So, if you pay for a one-year membership, you will have access for one year, renewing your membership for a second year means you will have access for two years, and so on.

English is not my first language so it takes me longer to learn through the course content, will I still be able to answer questions after the course completion date?

Yes, you will be able to submit answers for the whole duration of your membership.

New lessons are starting before I have had the chance to complete all aspects of the previous lesson(s); am I going to be locked out of these unfinished lessons?

No, you will not be locked out of any lesson or course. You will have access to all course materials throughout your membership, so there is no pressure to keep at the same pace as the specified lesson release dates.

All we recommend is that you try to stick to the same schedule as other participants. The reason is they may have moved on to other lessons, thereby meaning you could miss out on the social aspects of the course(s). However, we anticipate that there will be a constant flow of participants working through different lessons and courses, so overall you are unlikely to miss out. We will also be running all courses again — so there really is no rush.

Are course certificates awarded on a specific date?

No; you can generate your certificate as soon as you attain at least 70% of the total course points.

When will I receive my Course Certificate?

Course certificates will be given to participants when they have scored more than 70% or more of the total course points. For example, if a course contains ten lessons each with ten questions, you will receive a course certificate when the instructor has awarded you at least 70 points (70% of the total course points).

There is no specified time that certificates will be awarded — instead, they are given to participants as and when they have answered all questions, even if this is long after the official end date.

How do I add my Course Certificate to my LinkedIn profile?

Below is a step-by-step guide on how to add your IDF course(s) to your LinkedIn profile:

1. Go to your LinkedIn profile page and scroll to your "Accomplishments” section.

2. Click on the plus button and choose “Certification”.

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3. In the following fields add:

  • Certification name – Course name
  • Certification authority – The Interaction Design Foundation
  • License number – Your membership ID number (it's written on your certificate)
  • Time period – Input the date written on your certificate (e.g., May 2017)
  • Check the button “This certification does not expire”
  • Certification URL: Input the certificate URL provided on your course page

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4. Click on the save button.

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Congratulate yourself!
You’ve made a great accomplishment by earning your course certificate, and now the world knows about it!

How do I add the IDF Membership Certificate to my LinkedIn Profile?

Below is a step-by-step guide on how to add your certificate to your LinkedIn profile:

1. Go to your LinkedIn profile page and scroll to your "Accomplishments” section.

2. Click on the plus button and choose “Certification”.
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3. In the following fields add:
• Certification name – Membership Certificate
• Certification authority – The Interaction Design Foundation
• License number – Your membership ID number (it's written on your membership certificate)
• Time period – Input the date when you joined our community (e.g., May 2017)
• Check the button “This certification does not expire”
• Certification URL: Input the certificate URL provided on your profile page

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4. Click on the save button.
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It is as simple as that. Now, anyone who visits your profile can see your certificates!

How much will I have to pay for the courses?

As a member, you can take as many courses as you want with no additional costs. This means you only have to pay our membership fee to take an unlimited number of courses. There will be no further charges on top of the membership fee, no matter how many courses you decide to take.

Do you provide mostly beginners' or more advanced courses?

We provide courses for all levels of mastery and accross the full spectrum. If you’re new to design, you can start from our beginner courses and progress all the way up to our advanced ones. If you’re an established designer, on the other hand, you will find some of our lower-level courses provide a good refresher—and the advanced ones, a bit of a challenge.

How much time is needed to complete a course?

Once enrolled in a course, you will gain access to a new lesson each week, which you are free to complete without any deadlines and no end date, either.