Business Owner

Your constantly-updated definition of Business Owner and collection of topical content and literature

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Literature on Business Owner

Here’s the entire UX literature on Business Owner by the Interaction Design Foundation, collated in one place:

All literature

5 Inspiring Freelance Designers’ Websites and Portfolios

5 Inspiring Freelance Designers’ Websites and Portfolios

We’ve found five great inspirational websites for freelancer designers – these can provide insight into how to construct your own website and online portfolios. However, please don’t copy them but rather seek to emulate things that you think work well. RadiumCosmin Daniel Capitanu of Romania runs Radium, and he’s a freelance designer and archit...

  • 293 shares
  • 3 months ago
9 Powerful Social Media Marketing Tips for Business Owners

9 Powerful Social Media Marketing Tips for Business Owners

Social media marketing is one of the most popular forms of both free and paid for marketing activities for businesses. However, many businesses devote significant amounts of time to their social media marketing without any significant returns for their efforts. Start-ups wanting to use social media marketing to develop their businesses need to e...

  • 355 shares
  • 1 year ago
Angry Customers: Learn to Deal with them and Turn them Into Your Most Loyal Customers

Angry Customers: Learn to Deal with them and Turn them Into Your Most Loyal Customers

Angry customers are a fact of life. Even when you do everything right—something goes wrong that’s outside of your control, but, in truth, we all get it wrong sometimes. That means you have to be able to deal with angry customers—and the best entrepreneurs and freelancers go a step further – they learn how to turn an angry customer into a fan of ...

  • 534 shares
  • 1 year ago
How to Price Your Freelance and B2B Work

How to Price Your Freelance and B2B Work

Pricing freelance and business-to-business work (B2B, i.e., business that is conducted between companies, rather than between a company and individual consumers) can be very hard when you’re just getting started. Charge too little, and you’ll starve; charge too much, and you won’t get enough work. You can learn some very simple pricing strategie...

  • 280 shares
  • 1 year ago
Freelancer and Entrepreneurs: How to Get Paid – and What to Do When the Client Doesn’t Pay

Freelancer and Entrepreneurs: How to Get Paid – and What to Do When the Client Doesn’t Pay

It’s not enough to do the work; you also have to get paid. One of the biggest challenges facing freelancers and business-to-business entrepreneurs alike is how to handle that moment when a client fails to pay. The good news is that, by and large, it’s a painless process which shouldn’t lead to a big fallout between the business and the client. H...

  • 563 shares
  • 8 months ago
Set Goals and Reach Them

Set Goals and Reach Them

We’ve all got lots of things we want to do in our lives, don’t we? Yet, why is it that so many of them seem so far out of reach even when we’ve been working on them for a long time? It’s because we’ve not set concrete goals or explored how we can move from our current reality to reach that goal. Our goals are ephemeral (e.g., they lack substance...

  • 263 shares
  • 1 year ago
Learn How to Present Your Business Services and Close a Sale

Learn How to Present Your Business Services and Close a Sale

A sales pitch gets you through the door of a client, but the way you present your business and close sales is what determines your eventual success as an entrepreneur or freelancer. As with all elements of sales, there’s a process you can use to present your business well and to close more business than you lose, too. All of your sales efforts ...

  • 451 shares
  • 2 years ago
Direct Mail Marketing for Start-ups: 9 Most Effective Tips

Direct Mail Marketing for Start-ups: 9 Most Effective Tips

There’s life in the old things yet. While direct mail marketing may not be as sexy as internet marketing or as straightforward as telemarketing, it can still bring profitable results for some freelancers and entrepreneurs. Learning how to approach direct mail marketing makes it easier for you to know whether, or not, it might be a good idea for ...

  • 373 shares
  • 1 year ago
Freelancer and Entrepreneurs: How to Fire Clients without Telling Them to **** ***

Freelancer and Entrepreneurs: How to Fire Clients without Telling Them to **** ***

There comes a time in every entrepreneur and freelancer’s career when they need to stop working with a client. Employees quit their jobs, but entrepreneurs and freelancers aren’t employees; they fire their clients. Learning how to handle this is an important part of freelance and entrepreneur life. Fire a Client? Why Would I Fire a Client?There...

  • 546 shares
  • 1 year ago
How to Handle On-Spec Work as a Freelancer or Entrepreneur

How to Handle On-Spec Work as a Freelancer or Entrepreneur

On-spec work or “speculative work” is a form of free work which is created to win business. Learning whether or not to do on-spec work and what the norms are within your industry can help protect your business and ensure that the cash keeps flowing through the door. The term “on spec” means as “a speculation or gamble”. In freelance and entrepr...

  • 412 shares
  • 2 years ago
Learn How to Close a Sales Call

Learn How to Close a Sales Call

Closing a sales call or asking for the business is nowhere near as hard as you may have been led to believe. In fact, it’s the easiest part of the sales process—and anyone can learn to close business over the phone, face-to-face or by e-mail in a matter of minutes. It doesn’t even require very much practice to learn the ultimate closing techniqu...

  • 266 shares
  • 2 years ago
Freelancers and Entrepreneurs: Get the Customer Service Basics Right

Freelancers and Entrepreneurs: Get the Customer Service Basics Right

Customer service skills are vital for business owners who want to leave the right lasting impression on their customers. It’s surprising how many CEOs and freelancers never seem to get to grips with this basic skill that brings repeat business and cements customer loyalty. If you want to keep your sales and marketing to a minimum—you have to lea...

  • 464 shares
  • 2 years ago
Administration for Entrepreneurs and Business Owners: Don’t Fear it. Just Get it Done

Administration for Entrepreneurs and Business Owners: Don’t Fear it. Just Get it Done

Yes, you didn’t start your own business to do administration, but guess what? Administration doesn’t do itself, and if you learn to get it done, quickly and effectively, it won’t dominate your new working life. You may even be surprised that you come to appreciate the thinking time that routine tasks can buy you. Learning to be a decent adminis...

  • 552 shares
  • 2 years ago