Rolf Molich

Author: Rolf Molich


Rolf Molich owns and manages DialogDesign, a small Danish usability consultancy that he founded in 1993. Rolf started working full-time for DialogDesign in February 1997.
Rolf conceived and coordinated the Comparative Usability Evaluation studies CUE-1, CUE-2, CUE-3, CUE-4, CUE-5, CUE-6, CUE-7, CUE-8 and CUE-9, in which more than 100 professional usability teams tested or reviewed the same applications.
Rolf was a principal investigator in the Nielsen Norman Group's large-scale usability test of 20 US e-commerce websites, involving more than 60 users.
He has worked with usability since 1984 and wrote the best-selling Danish book User Friendly Computer Systems, of which roughly 30,000 copies have been sold. The book is now available in English, with the title Usable Web Design. Rolf is also the co-inventor of the heuristic evaluation method (with Jakob Nielsen).
Rolf is an experienced speaker. His 24 tutorials at the Nielsen Norman Group World Tour attracted roughly 1,000 participants. The overall average participant evaluation of his tutorials was 4.46 on a five-point scale.
Rolf is an external lecturer at DIKU, the Department of Computer Science at the University of Copenhagen, where he teaches a Human-Computer Interaction course. From 1986 to 2011 Rolf was an external lecturer at the Technical University of Denmark (DTU), where he taught the popular Usability Engineering course.
Rolf graduated as a software engineer (M.Sc. in software engineering) from the Technical University of Denmark in 1974. From 1974 to 1997, he worked as a project manager and software methods specialist for several Danish companies.


Publication period start: 2010
Number of co-authors: 8


Number of publications with favourite co-authors
Joseph S. Dumas
Robin Jeffries
Jakob Nielsen

Productive Colleagues

Most productive colleagues in number of publications
Joseph S. Dumas
Robin Jeffries
Jakob Nielsen


Molich, Rolf (2010): A Commentary of "How To Specify the Participant Group Size for Usability Studies: A Practi. In Journal of Usability Studies, 5 (3) pp. 124-128.

Molich, Rolf, Dumas, Joseph S. (2008): Comparative usability evaluation (CUE-4). In Behaviour and Information Technology, 27 (3) pp. 263-281.

Molich, Rolf, Jeffries, Robin, Dumas, Joseph (2007): Making Usability Recommendations Useful and Usable. In Journal of Usability Studies, 2 (4) pp. 162-179.

Molich, Rolf, Ede, Meghan R., Kaasgaard, Klaus, Karyukin, Barbara (2004): Comparative usability evaluation. In Behaviour and Information Technology, 23 (1) pp. 65-74.

Dumas, Joseph S., Molich, Rolf, Jeffries, Robin (2004): Describing usability problems: are we sending the right message?. In Interactions, 11 (4) pp. 24-29.

Molich, Rolf (1994): Preventing User Interface Disasters. In Behaviour and Information Technology, 13 (1) pp. 154-159.

Nielsen, Jakob, Molich, Rolf (1990): Heuristic evaluation of user interfaces. In: Carrasco, Jane, Whiteside, John (eds.) Proceedings of the ACM CHI 90 Human Factors in Computing Systems Conference , 1990, Seattle, Washington,USA. pp. 249-256.

Molich, Rolf, Nielsen, Jakob (1990): Improving a Human-Computer Dialogue. In Communications of the ACM, 33 (3) pp. 338-348.

Nielsen, Jakob, Molich, Rolf (1989): Teaching User Interface Design Based on Usability Engineering. In ACM SIGCHI Bulletin, 21 (1) pp. 45-48.

Molich, Rolf (2003): Advanced Usability Testing Methodology. In: Proceedings of IFIP INTERACT03: Human-Computer Interaction , 2003, Zurich, Switzerland. pp. 1029.

Molich, Rolf, Wilson, Chauncey (2008): Tips and tricks for avoiding common problems in usability test facilitation. In: Proceedings of ACM CHI 2008 Conference on Human Factors in Computing Systems April 5-10, 2008, . pp. 2379-2382.