Author: Peter Aschmoneit

Peter Aschmoneit

Peter Aschmoneit

Publications

Publication period start: 2003
Publication period end: 2004
Number of co-authors: 2

Co-authors

Number of publications with favourite co-authors
Catja Prykop
1
Mark Heitmann
2

Productive Colleagues

Most productive colleagues in number of publications
Catja Prykop
2
Mark Heitmann
3

Publications

Aschmoneit, Peter, Heitmann, Mark (2003): Consumers cognition towards communities: Customer-centred community design using the means. In: HICSS 2003 , 2003, . pp. 216. http://csdl.computer.org/comp/proceedings/hicss/2003/1874/07/187470216babs.htm

Heitmann, Mark, Prykop, Catja, Aschmoneit, Peter (2004): Using Means-End Chains to Build Mobile Brand Communities. In: HICSS 2004 , 2004, . http://csdl.computer.org/comp/proceedings/hicss/2004/2056/07/205670196cabs.htm