The Armenia Local Group intends to be the HCI group with the best renown in Colombia. Our goal is the Quality, Quality in Models, Quality in designs, and helps developers to get best products. "The user subjectivity, the developer subjectivity and the client personality have in the design their meeting point".(wjgiraldo 2014) Focusing areas: HCI Incorporation, Usability, UX, Business User Interface, User Interface, HCI, HBI (Human Business Inter-Action), and others one. Nowadays, we have in the Quindío the best usability lab in Colombia, in the next three years we will be a phd group (6 or 7 persons) in HCI areas.