Sharron J. Lennon

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Publication Statistics

Publication period start
2005
Publication period end
2005
Number of co-authors
2

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Publications

Park, Jihye, Lennon, Sharron J., Stoel, Leslie (2005): On-line product presentation: Effects on mood, perceived risk, and purchase intention. In Psychology & Marketing, 22 (9) pp. 695-719. http://onlinelibrary.wiley.com/doi/10.1002/mar.20080/abstract