Author: Robert V. Kozinets

Robert V. Kozinets

Robert V. Kozinets

Publications

Publication period start: 2008
Publication period end: 2008
Number of co-authors: 0

Publications

Kozinets, Robert V. (2008): Technology/Ideology: How Ideological Fields Influence Consumers' Technology Narratives. In Journal of Consumer Research, 34 (6) pp. 864-881.