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Robert Fabricant is the Vice President of Creative for frog design where he leads frog's efforts to expand the impact of design into new markets and industries. An expert in design for social innovation, Robert is lead partner in Project Masiluleke, an initiative that harnesses the power of mobile technology to combat the world's worst HIV and AIDS epidemic in KwaZulu Natal, South Africa. Robert is an adjunct professor at NYU's Tisch School of the Arts where he teaches a foundation course in Interaction Design. In 2009, he joined the faculty of the School of Visual Arts in New York and is a faculty member of the Pop!Tech Social Innovation Fellowship Program. A regular speaker at conferences and events, Robert recently gave a keynote speech at the 2009 IxDA Interaction Conference. His work has been featured in a wide variety of publications, including I.D. Magazine , The Wall Street Journal , and Wired and he is a guest blogger for Fast Company .
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Fabricant, Robert (2005): Incorporating guidance and rewards into a handheld-device user experience. In: Proceedings of the Conference on Designing for User Experiences DUX05 , 2005, . pp. 30. http://portal.acm.org/citation.cfm?id=1138235.1138271
Fabricant, Robert (2009). Design with intent. How designers can influence behavior. Retrieved 2012-11-11 00:00:00 from Designmind.frogdesign.com: http://designmind.frogdesign.com/articles/power/design-with-intent.html