Author: Jonah A. Berger

Publications

Publication period start: 2005
Number of co-authors: 1

Co-authors

Number of publications with favourite co-authors
Chip Heath
1

Productive Colleagues

Most productive colleagues in number of publications
Chip Heath
1

Publications

Berger, Jonah A., Heath, Chip (2005): Idea Habitats: How the Prevalence of Environmental Cues Influences the Success of Ideas. In Cognitive Science, 29 (2) pp. 195-221. https://dx.doi.org/10.1207/s15516709cog0000_10