Anna Lobato Guerrini's IxDF Course Certificate: Data-Driven Design: Quantitative Research for UX
The IxDF Course Certificate above is awarded to Anna Lobato Guerrini in formal recognition of their coursework surpassing the rigorous benchmarks of exceptional performance established by the IxDF Educational Codex.
Anna Lobato Guerrini has mastered how to:
- Decide when quantitative research is appropriate by matching methods to questions, risk, and decision needs.
- Select and screen participants for quantitative studies to improve data quality and reduce sampling bias.
- Design and run user surveys effectively by writing clear questions and avoiding common sources of survey bias.
- Analyze survey results with confidence by interpreting patterns at scale and translating findings into design direction.
- Apply basic statistical tests to quantitative results to validate insights and avoid misleading conclusions.
- Use web and app analytics to understand behavior by interpreting key metrics, funnels, and usage patterns.
- Conduct early design testing with quantitative methods to evaluate concepts and compare alternatives.
- Run and interpret A/B and multivariate tests to measure impact and support evidence-based iteration.
About the IxDF - Interaction Design Foundation
Founded in 2002, the Interaction Design Foundation (IxDF) sets the industry gold standard for learning design, with courses taught by experts from industry leaders such as NASA, Google, and Adobe.