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Brainstorming is a group activity where 
people come together to share ideas and  

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think creatively to solve problems or 
generate new concepts.

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The goal is to encourage free thinking and creativity without judgment or criticism,

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allowing participants to share any idea that comes to mind

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no matter how unconventional or seemingly impractical.

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The aim is to *spark creativity and explore various possibilities*

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which can later be refined or combined to develop more practical or innovative solutions.

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Brainstorming sessions often involve structured or unstructured discussions,

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note-taking or visual aids to capture and organize the ideas generated by the group.

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So, how can you structure a brainstorming session?

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Define the goal. Clearly outline the problem or objective.

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Create a diverse group. Gather people with varied perspectives.

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Encourage participation and free thinking. Generate ideas without criticism.

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Build on ideas. Combine, refine or expand on suggested thoughts.

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Set a time limit.  Keep the session focused and efficient.

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And lastly, document and evaluate. Record all ideas and assess their feasibility later.

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You can spend some time after the session to categorize, reduce and analyze.