WEBVTT

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I'd like to tell you a story and in fact show&nbsp;
you a video of a morning that I had recently.

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This is to give an example in practice of several of&nbsp;
the creativity techniques,

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but also the way about one organizes one's time and one's processes&nbsp;and activities in life

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in order to emphasize and to encourage creativity.

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What I'm going to do first of&nbsp;all is show you a video of my morning, and we're going to start with getting

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up in the morning and&nbsp;move through for about the first hour or so of a morning a short while ago.

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So, here's the video&nbsp;and I hope – well, we'll talk through it at the end

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so we can talk through some of the lessons that&nbsp;come out of it.

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Do you ever get that thing when you wake up in the morning and something's been&nbsp;going round your head?

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This morning it was all about creativity and time management for creativity.

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Not that I've been dreaming about it all night, but it's been something I've been thinking about for

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the&nbsp;last few days. And in that bit between first waking and when I actually

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turned on the light thought&nbsp;
about so much in just those few short minutes.

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It probably happens to you in the shower as well; 
it certainly does to me.

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Five&nbsp;minutes in the shower in morning; my mind's blank, and suddenly all these ideas flow in.

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And&nbsp;from those five minutes in the shower, 
I'll often go out and spend perhaps half an hour

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writing&nbsp;up initially onto bits of paper what I've been thinking of, and then the rest of the day typing it.

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All of that just because of a few drops of water.

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Washing up is another one of those times when&nbsp;your mind is wandering.

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It doesn't have anything particularly to do, and ideas suddenly&nbsp;pop up;

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things that you thought it before. It's not that the water magically generates the ideas.

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They're things that have been in your head, 
but you have time to both let them meander,

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also sometimes take a step back – you might have been stuck on something, wondering about a problem,

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and then&nbsp;suddenly you go from a distance and it all goes away.

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So, the day-to-day things are sometimes the best&nbsp;things to turn to when you want to have

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something fresh to think about.

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So, what we'll do now is just talk&nbsp;you through some of the things I did – and this is just my process

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– everybody will be different –&nbsp;from this morning. 
So,

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I woke up, perhaps spent five, ten minutes before I turned the light on.

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And then&nbsp;I started to write notes, and this is them:

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scrap paper, notes on the back, thoughts about taking a video&nbsp;in the shower, all sorts of things.

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I write on paper first because I find if I go straight&nbsp;to the computer, I start to elaborate things

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too much, and by the time I've elaborated the first&nbsp;
idea, I've forgotten the rest.

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So, this way I capture on paper – and also on paper you can draw&nbsp;little lines, little sketches I find far more

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easily than I can on-screen. Some people find it easy&nbsp;to use certain tools on-screen as well.

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Then I typed it all up. There's a Word document here. 
I&nbsp;just typed as quickly and as straightforwardly

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as I possibly could what I'd written down. And&nbsp;then what I've done – it's something I've been doing

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comparatively recently – is transferred that&nbsp;
into PowerPoint slides. Now, this sounds terrible:

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'death by PowerPoint' – but what I find with that is&nbsp;I can, per page so they're quite small and cut out

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the individual slides. I'll just cut out one for&nbsp;you now.

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So, I cut them out and make small slides.

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Now the advantage of these slides is they're&nbsp;
small enough that I can see a lot at once.

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Now, I won't show you these ones; I'll put those away.

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But I'll&nbsp;bring out some that I did a while back for a book chapter I was doing. I went through the

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same&nbsp;process – I sort of outlined, having had the ideas, 
in text, and then...

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made the PowerPoint slide, and here&nbsp;there was never a presentation; there was no video.

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There was no presentation I went through – this was purely in&nbsp;the end to write a chapter;

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cut them out, was able to sort them around, put them into little clumps,

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put annotations on ones, perhaps cross bits out,

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sometimes just cut out a blank piece of paper&nbsp;
and write a new topic.

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Once I was sort of satisfied they were in the right sort of order, tidy them&nbsp;up,

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put them into little folds, write something on them,

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and suddenly I have my chapter ready to&nbsp;write.

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But you notice what I'm trying to do here is to make the maximum use of the *fluid creative&nbsp;thinking*

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and yet also then translate that and make it into something that's more structured.

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And this is true whether it's producing a piece of writing, producing a presentation or video,

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or producing some software.

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I hope that wasn't too shocking for you seeing me waking up in the&nbsp;morning!

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We had some real fun making this video, my wife and I; so, I hope you enjoyed the few minutes&nbsp;of it.

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What I want to do now is just talk you through those stages, and this is literally

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about an hour, an hour and a half in a morning and the way things worked through them.

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So, let's start&nbsp;at the beginning with me waking up. 
So, you saw me waking up

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with ideas buzzing around my head. It&nbsp;
doesn't happen every morning, I should emphasize.

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This does happen relatively often, but as I said, not&nbsp;every morning.

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So, okay, I'm waking up – what about waking up?

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Some lessons are here about what's called&nbsp;
*incubation*.

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And I'll talk more about that in some other videos.

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But incubation is&nbsp;that idea that sometimes things have to *settle into your head*

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in order for *ideas to come* out.&nbsp;
You might have been thinking about something.

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Here, the whole stuff was about time-managing&nbsp;creativity.

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These are thoughts that have gone on in my head for years, some written down, some not.

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The question was how to present them for you in videos.

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So, those had been going in my head,
 but they&nbsp;needed working.

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And often when you're relaxed, and sleeping can help that process.

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The other thing&nbsp;about it – one is, the 
*ideas came when I awoke*,

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but crucially also is *being ready to accept creative&nbsp;thoughts and ideas when they happen*.

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Don't try and make them happen – I mean, sometimes you have to do that,&nbsp;to be honest.

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But when they are, *grab them* – don't let them go!

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So, that's critical there.

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Then we have two parts of it. Part of it was about going to shower in the morning

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– and I hope&nbsp;not too shocking, seeing my soggy, still tired eyes here!

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And also about washing up. So, these are&nbsp;day-to-day activities.

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They are things that *occupy your mind* in the sense you have to do something,&nbsp;but

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they *don't fill your mind with stuff*. They're blank stages, mind-wandering stages.

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There are&nbsp;lots of these: deliberately going for a walk might do this for you.

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Sometimes just sitting down&nbsp;with a cup of coffee or a cup of tea and doing nothing.

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There are various times. And these mind-wandering times are often incredibly productive.

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If you go to them thinking 'I'm going to have&nbsp;a productive shower!', you probably won't.

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But the very act of having a shower or washing-up, it&nbsp;means again, some of those thoughts that have

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been pushing into your head, you've been thinking&nbsp;over, start to settle out,

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and often interesting thoughts come out of it.

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As for the pressure,&nbsp;the fact that there's *no pressure is absolutely crucial*.

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Then we went on from these stages which were&nbsp;
more of these open mind stages,

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which was more about getting new thoughts together, 
to a slightly more&nbsp;structured phase.

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So, I went to my desk – and we'll talk more about that; that's a critical change&nbsp;as well –

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and *wrote things down*. So,

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crucially if you've had something that's come into&nbsp;your head, get it out.

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Unless you're – I mean, people are different and a crucial thing I think I've said&nbsp;before is:

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we're all different; we have different ways of dealing with this.

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But get things out;&nbsp;*get them out of your head as fast as possible into some recorded form*.

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Otherwise, you&nbsp;might just lose them.

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I also talked about being *careful* – while I was actually doing the video, about been careful about

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*premature elaboration*. So, that's taking the nub of an idea and&nbsp;expanding it.

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Here, it was about these videos and about moving from the idea of something&nbsp;to actually the words and the details of it.

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But this might be true of designing a new logo&nbsp;for a company.

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It might be about some programming nitty-bit issue in user interface programming.

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It might be a user experience issue – how do you design something?

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But make sure you *capture it as&nbsp;quickly as you can*, 
before you forget it.

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Now, the reason for not elaborating too early is&nbsp;largely because if you get stuck in elaboration,

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you often forget the rest of stuff. So, get them&nbsp;*captured*.

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Then you can afford to elaborate. Now, I did say I didn't elaborate that much when I went&nbsp;from paper

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to text or to PowerPoint, but actually that is often a place where I start to&nbsp;do that elaboration process.

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But I've already got stuff scribbled down on paper.

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Now, for *me*, I&nbsp;mentioned that I found paper better for this. A lot of people do.

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There's lots of evidence&nbsp;that when we go electronic, we move into a

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very much more detailed mode, rather than a sort of&nbsp;overview mode.

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But it does depend on the individual; it depends on the way you work; it depends on the&nbsp;tools you've got.

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So, whether it's paper or whether it's screen, it's thinking about *making sure&nbsp;that you don't lose that flow*.

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You notice too I wrote things down. And, again, if you're&nbsp;really good at – perhaps you use one of those

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screens and you sort of write everything with&nbsp;your fingers, and it all comes out great.

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But I was doing lines and diagrams and things like that. Not,&nbsp;again, I wasn't elaborating heavily,

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but sort of mind-mappy-type things, not just the words.

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Then&nbsp;I cut stuff out.

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And actually, I haven't got any small ones here; I should have ones. I mean, I've got a big picture of a slide here –

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but I cut things&nbsp;out into small slides.

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A number of reasons for that – I talked about some of them as I was&nbsp;doing the video.

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Partly it's about *making these abstract ideas concrete, physical*

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– things I can hold&nbsp;and look at; literally making them objects.

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So, they went from being ideas in my head, to written&nbsp;on paper,

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to in the machine, to now cut out so that I can play with them.

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The crucial thing about my&nbsp;little cutouts – and again it varies on the kind of work you're doing –

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but for this purpose, they're&nbsp;small enough that I can have a lot on my table at once

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and get an idea of the general overview of&nbsp;stuff, so it's that *overview view*.

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But also I can pick them up and look at them. 
This is a classic&nbsp;from information visualization:

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*overview and detail* – your eyes just do it to physical things

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because&nbsp;we're able to make much more rapid changes by either picking something up or just

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focusing on&nbsp;it, than we can by manipulating things on screen.

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So, again, it's not that there aren't tools that&nbsp;might help you. You might prefer to use something like

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a mind-mapping tool that allows you to&nbsp;perhaps expand a node and close it and then play with the nodes on-screen:

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different ways. But it's&nbsp;about getting these processes.

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Then I *sorted* things. And, again, the fact that they're these small little&nbsp;notes helps me to sort them

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because they're small enough that I can get a lot on the table at once, so I can do it,

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but big enough that I can see what they are. So, I'm getting that overview; I'm starting&nbsp;to –

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I can shuffle things around without making strong commitments.

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If I'm reordering, say, an&nbsp;outline in Word or if I'm reordering slides in PowerPoint,

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you're making it explicit 
– 'this goes&nbsp;here'.

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On the table, you're doing something that's more *fluid*; 
'this sort of goes here'.

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And you&nbsp;might sometimes put something halfway between; you might – you know –

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have a general clumpiness over&nbsp;here,
 without necessarily specifying the exact order.

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So, that ability to have something that's flexible&nbsp;and yet allows you to create some structure.

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So, you notice I'm using the *two-dimensional space* a lot.

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I'm using the *physicality* of these things.

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Again, it's not that there aren't digital tools that might&nbsp;help you with these.

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And it was very easy for me to add extra things to those paper cutouts,

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add&nbsp;whole new ones or annotate them. And then, finally,

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there was that 
*putting them into little piles&nbsp;and folding them over*.

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And what that's doing is taking – I've done a structuring job,

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and creating&nbsp;even more overview in a sense I'm putting things together; I did make a commitment;

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I've made&nbsp;a commitment that my pile is now a unit that's perhaps going to become

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a set of videos or&nbsp;set a slides, a chapter in a book, 
whatever it is that you're organizing.

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But also, by putting&nbsp;the *label* on, that then becomes a single unit that I can look at with others.

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So, I can perhaps&nbsp;then do that large-scale structuring that says,

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'Well, I think that group probably belongs in&nbsp;front of that group.'

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So, again, a lot of this is about giving yourself the ability to

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*control&nbsp;the material, 
rather than the material control you*.

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Finally, I'm going to talk about the *overall&nbsp;process*.

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So, we've looked at the single stages during the day.

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First of all, a lot of the early&nbsp;stages are trying to make the most of what

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you can think of as *fluid creativity*: 
that idea is&nbsp;generating, the divergent stage.

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Putting yourself or *being aware and ready to listen*&nbsp;
during the times when that's likely to happen.

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And it tends to be these mind-wandering moments; 
it&nbsp;tends to be in the shower, waking up,

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washing dishes, going for a walk, going for a run if you're more&nbsp;of a runner, cycling – whatever you do;

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not watching the television, not social media, but things that give&nbsp;you that ability to be open.

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So, *making the most of those when they happen*;

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then *rapidly capturing*, and&nbsp;trying to reduce any barrier to capturing those ideas,

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making as fluid, as simple as possible.

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*The&nbsp;desire for perfection often gets in the way.*

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So, it's about making it *low commitment*, so as I write&nbsp;the things down

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I'm not saying this is the order they belong in, because later on I know I'm going&nbsp;to reorder them.

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So, by knowing I'm going to have a stage later, I can be less committed and therefore

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more fluid, more rapid, less worried – all of these things block any sort of creative activity.

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The&nbsp;other thing you noticed – now, this varies from time to time, from project to project, but this was&nbsp;a

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very bottom-up process. Now, sometimes you have a top-down process where

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you have an overall structure and you're trying to fill in gaps.

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This was one where I had lots of things and wasn't quite&nbsp;sure how to put them together.

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And, again, the way in which you process things will vary.

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So, the things&nbsp;I was doing that morning were much more about individual ideas sparking off

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and then how to&nbsp;build those together into something with coherence.

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There'll be other projects where actually the&nbsp;
overall structure is a clearer one

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and it's a finer-scale one you want. Although actually&nbsp;what I tend to do is repeat a process that's

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not vastly dissimilar to this for each stage down, so&nbsp;I sort of do

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something that's between a bottom-up and top-down; I'm sure most processes are.

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Another thing – the&nbsp;*transcription*; so, there was the writing down, but also once I've written things

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on paper, transcribing them to a computer&nbsp;
is a non-creative process.

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It's not quite the same as having a shower, where your mind is just doing&nbsp;anything.

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I've got to be typing these words, but I'm doing something that's a relatively mundane,&nbsp;repetitive

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or easy-to-do task, but is related and is tied into the thought.

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So, I'm transcribing&nbsp;the things that I want to think about.

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So, it's both something – it's a bit like being in a shower,&nbsp;but being in a shower that's about the topic.

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Again, that cutting out is doing the same: I'm cutting out slides, I'm doing a

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mechanical process – 
*physical processes are very good for creativity*.

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They&nbsp;make all sorts of nice things flow through your brain; you can get the neuroscience of this,

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but&nbsp;you sort of get all these nice neurotransmitters flying around when you

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do&nbsp;physical processes. 
But it's not just a random physical process;

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it's one where while I'm&nbsp;cutting out, I'm constantly seeing those ideas and seeing the individual one.

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So, when I come&nbsp;to do the structuring my mind is already doing that.

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And the other thing is I started off in my&nbsp;bed, waking up; I moved to the shower; I was washing up,

00:18:11.367 --> 00:18:16.502
went into the office, sitting down at a desk.

00:18:16.502 --> 00:18:20.831
Different&nbsp;physical spaces often encourage different modes of thought;

00:18:20.831 --> 00:18:25.274
and, again, being aware of that. 
*For you, they're&nbsp;likely to be different ones.*

00:18:25.274 --> 00:18:28.997
Sometimes, it might be a formal situation, informal ones.

00:18:28.997 --> 00:18:34.340
You might have&nbsp;all sorts of different situations, but

00:18:34.340 --> 00:18:39.523
understanding, beginning to get that sense in yourself&nbsp;that if you want to do a certain sort of activity

00:18:39.523 --> 00:18:44.540
maybe by doing this – it might be that you have

00:18:44.540 --> 00:18:48.794
a laptop for certain things you do and a desktop computer for others.

00:18:48.762 --> 00:18:53.697
So, it&nbsp;might be about the devices you use; it might be about the physical locations, all sorts of things.

00:18:53.697 --> 00:18:56.988
Even changing your t-shirt, but

00:18:56.988 --> 00:19:02.355
changing things and becoming aware for yourself of where those&nbsp;changes are likely to happen,

00:19:02.355 --> 00:19:06.590
because again – I've said it several times; I'll say it once more – *we're&nbsp;all different*.

00:19:06.590 --> 00:19:13.531
So, I've given you a snapshot of a day or a portion of the beginning of a day

00:19:13.531 --> 00:19:17.740
in my life with the things that helped me to function.

00:19:17.740 --> 00:19:21.933
The things that help you to function&nbsp;
will be different; so, part of it,

00:19:21.933 --> 00:19:25.287
some of these might be good things to learn for yourself&nbsp;– you might find they're useful.

00:19:25.287 --> 00:19:33.984
But part of your journey of creativity is learning what works&nbsp;for you and makes you the best possible person.

