How To Influence Behavior Through Virtual Reality Narratives
There are many reasons why working with virtual reality (VR) is an exciting prospect. Maybe you are fascinated by the opportunity to create fantastic worlds that otherwise only exist in your imagination, or maybe you want to be a part of something that has the ability to generate powerful empathy and change the world for the better.
It may not always seem like it, but VR technology applications go far beyond movies or video games. Since the late 1980s, the vast majority of VR applications have been in medicine, psychological therapy, design and prototyping in manufacturing, among others; and designers—like you— play an indispensable part to make VR experiences successful and to keep pushing the boundaries of VR technology.
As a designer, you already have the power to change the world for the better. With VR technology, you can take this power to the next level. To design the best VR experiences possible, you need to learn its potential, master its language and unearth the unique opportunities VR offers.
In this Master Class webinar, VR pioneer Mel Slater will show you how to use narratives and storytelling in VR to influence people’s behavior towards positive change. In this Master Class, you’ll learn:
- Main affordances in virtual reality, including: the illusion of presence, body ownership, agency, and copresence
- How and why VR is used in many other fields—besides video games
- How to leverage VR as a powerful tool for positive behavioral change
- How VR narratives can even tackle major global challenges, such as sexual harassment or racism
- and much, much more!
With a deeper understanding of VR technologies and their applications you’ll be able to design better experiences. According to Forbes, the augmented reality and virtual reality market for the retail industry alone is expected to cross $2,000 billion by 2027, witnessing a growth rate of 68.5% in just 7 years. Therefore, as a designer, harnessing these in-demand skills can be your key to a successful career.
Register for the Master Class webinar to avail this one-of-a-kind opportunity to learn first-hand from world-renowned VR expert Mel Slater. Even if you cannot attend the session live, register and you'll receive a recording to watch anytime afterward.
Speaker
Mel Slater is a Distinguished Investigator at the University of Barcelona in the Institute of Neurosciences, and co-Director of the Event Lab (Experimental Virtual Environments for Neuroscience and Technology). He was previously Professor of Virtual Environments at University College London in the Department of Computer Science. He has been involved in research in virtual reality since the early 1990s, and has been the first supervisor of 40 PhDs in graphics and virtual reality since 1989. He held a European Research Council Advanced Grant TRAVERSE 2009-2015 and has now a second Advanced Grant MoTIVE 2018-2023. He is a Research Award Winner of the Alexander von Humboldt Foundation in 2021. He is Field Editor of Frontiers in Virtual Reality, and Chief Editor of the Human Behaviour in Virtual Reality section. His publications can be seen on http://publicationslist.org/melslater. He is one of the Founders of the company Virtual Bodyworks S.L.
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Frequently Asked Questions
Why are design skills so important right now?
Design skills are incredibly valuable for both you personally and for your company.
For you personally, design skills are important because:
Salaries for people who learn design are soaring, surpassing $200K in cities like San Francisco, with global job growth rates at 13%.
Many of your job competitors already possess design skills. When you enhance your design skills you can significantly elevate your personal brand and make you a more attractive candidate.
You learn skills that protect you from losing your job to AI.
You can ignite your passion through design and leverage it to make a meaningful impact.
For your company, design skills are important because:
Your design skills can help increase sales, keep customers loyal, and turn them into powerful advocates of your company. That’s because design is all about helping people reach their goals and meet their needs.
Companies that invest in design outperform the S&P 500 Index by a whopping 228%.
Design goes way beyond creating attractive visuals and aesthetics. When you possess design skills you’re equipped to revolutionize businesses, make technology more user-friendly, and innovate customer experiences and systems.
I’m not a designer. Why should I learn design and tech?
Design and tech skills can make you an indispensable asset to your company and open up career opportunities.
For example, if you’re in a field such as:
Marketing, Communication and HR
Software Development
Customer Service
Business
Psychology
Project Management
Architecture
Content Creation
Healthcare
Teaching
And other fields
Why can design skills make you valuable in all these jobs and industries?
That’s because design skills are incredibly valuable for both you personally and for your company.
For you personally, design skills are important because:
Salaries for people who learn design are soaring, surpassing $200K in cities like San Francisco, with global job growth rates at 13%.
Many of your job competitors already possess design skills. When you enhance your design skills you can significantly elevate your personal brand and make you a more attractive candidate.
You learn skills that protect you from losing your job to AI.
You can ignite your passion through design and leverage it to make a meaningful impact.
For your company, design skills are important because:
Your design skills can help increase sales, keep customers loyal, and turn them into powerful advocates of your company. That’s because design is all about helping people reach their goals and meet their needs.
Companies that invest in design outperform the S&P 500 Index by a whopping 228%.
Design goes way beyond creating attractive visuals and aesthetics. When you possess design skills you’re equipped to revolutionize businesses, make technology more user-friendly, and innovate customer experiences and systems.
How can design skills protect me from losing my job to AI?
AI is killing jobs in all industries. Humanity has never faced such a powerful force, developing at an exponential speed.
You can protect yourself by learning design: You’ll use the very fabric of being human, like empathy and intuition. AI never can never replace that. These skills are timeless and will stay with you forever.
Design is centered on human needs and goals. That’s why you can protect your future with the power of human-centered design. Mastering these skills can shield you from AI-driven disruptions.
We’ll even teach you how to use AI as your career helper, not your terminator.
Do I need any prior experience in design or tech?
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Will the live Master Class be recorded and become available on-demand?
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When you sign up for a live Master Class, you’ll automatically receive the link to the recording a few hours after the live event ends.
A few days later, the on-demand Master Class will show up on your private profile page if you’re an IxDF member. If you’re not a member, you’ll receive your recording by email.
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When you sign up for the live Master Class, you’ll automatically receive the link to the recording a few hours after the live event ends.
A few days later, the on-demand Master Class will show up on your private profile page if you’re an IxDF member. If you’re not a member, you’ll receive your recording by email.
You can enjoy your Master Class on-demand at any time, anywhere. Watch it as many times as you want.
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