UX Master Classes

How To Communicate With Typography

Webinar with Ellen Lupton, Writer, Designer, Curator and Educator
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In this Master Class webinar, Ellen Lupton will show you how to apply basic principles of typography to meet communication challenges.

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Typography is an essential element of user experience. Language appears everywhere in digital communication, from micro-copy and UI elements to long-form articles. An effective typographic design helps users find the content they want.

As a designer, you probably know that feeling at ease and creative with typography takes time and experience. But a little expert advice can make it much easier for you!

In this Master Class with Ellen Lupton, learn how to focus on what you want users to see, do, and feel as they navigate a text. Inspiring examples and practical demos will help you enhance the meaning of a text by applying basic design principles such as:

  • Fonts: How to choose and combine typefaces
  • Alignment: How to build a structured layout
  • Patterns: How to create emphasis
  • Details: How to make it sparkle and shine

Ellen Lupton is the author of dozens of best-selling design guides, and with her tips, you can make confident choices about fonts and layouts.

Join this Master Class webinar learn how typography can improve your work as a UX or UI designer from the bottom-up and the inside-out.

Speaker

Ellen Lupton
Ellen Lupton, Writer, Designer, Curator and Educator

Ellen Lupton has delivered lectures and workshops around the world. Her latest book, Thinking with Type, 3rd Edition, is an all-new edition of her bestselling guide to typography. Other books include Graphic Design Thinking, Health Design Thinking, Graphic Design: The New Basics, The Senses: Design Beyond Vision, and Extra Bold. Follow her beloved Type Mom persona on Instagram, @ellenlupton.

Ellen is faculty at Maryland Institute College of Art (MICA) and curator emerita at Cooper Hewitt, Smithsonian Design Museum. She received the AIGA Gold Medal for Lifetime Achievement and is a Fellow of the American Academy of Arts & Sciences.

Learn more about Ellen's work and projects on her website ellenlupton.com


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$50
standard price
Watch now

Student, Professional and Company members of the Interaction Design Foundation enjoy a discounted member price:

$50 $5
special member price

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Frequently Asked Questions

Why aren’t the Master Class webinars free of cost for members?

While the Master Class webinars aren’t free, they are open to both members and non-members of Interaction Design Foundation. While non-members pay $50 per webinar, members pay only $5. We charge this nominal fee to cover a few costs associated with producing the webinars, including:

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Charging this small fee goes a long way in helping us cover these costs and enables us to continue to bring you high-quality content with the best experts.

Will the Master Class webinar be recorded?
Absolutely! Every Master Class webinar is recorded by default, and if you register, you will automatically receive the link to the recording a few hours after the broadcast ends.
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If you use another email address, our system will not recognize you as a member. As long as you’re using the correct email address as a member, you will receive the special member price.
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After each Master Class broadcast, our video editors painstakingly edit, improve and enhance the quality of these recordings to give you a better experience—but this process takes time, and that’s why there’s sometimes a delay in making them available within your profile.

Until recent Master Class recordings appear in your profile, you can always playback any of the Master Classes you’ve purchased using the Zoom recording links you received after the broadcast. Can’t find these recording links? Then please email mads.soegaard@interaction-design.org for assistance.