UX Master Classes

How (and When) To Run A Design Sprint

Webinar with John Zeratsky, Designer, Author, Investor and Co-Creator of the Design Sprint
Originally aired on

To make strategic decisions in a project, it’s extremely valuable to involve different stakeholders and develop well-rounded perspectives for those decisions. But as the saying goes, too many cooks can spoil the broth. The more stakeholders you involve, the longer it can take to arrive at a consensus and make important decisions. So how can you strike a balance between involving the right people and making quick, definitive decisions?

Enter, the Design Sprint. A battle-tested process that expedites decisions without losing out on those all-important cross-functional perspectives. With a carefully selected team of the right experts, you can solve problems, collaborate, create and test the results of your collective efforts—over just 5 days!

John Zeratsky co-created the original Design Sprint at Google Ventures. In this 1-hour Master Class webinar, you’ll learn directly from him as you discover:

  • The background and history of the Design Sprint
  • A detailed step-by-step overview of the process
  • Real examples and case studies
  • When and how you should run a design sprint

Learning how to facilitate and run design sprints can be incredibly valuable for your skill set and career. You can bring immense value to your projects by helping your team to make better decisions faster. In this webinar, you’ll learn how design sprints can help you develop new features, create marketing plans, get actionable insights and much more. Even if you cannot attend it live, register and you’ll receive a recording to watch at your convenience!

Speaker

John Zeratsky
John Zeratsky, Designer, Author, Investor and Co-Creator of the Design Sprint

John Zeratsky is a veteran technology designer, keynote speaker, and the bestselling author of Sprint and Make Time.

John helps leaders, entrepreneurs, and professional teams make better use of their time at work and become happier, more engaged humans. As a speaker and facilitator, he has worked with more than 200 of the world’s most important and innovative organizations, including Google, Harvard University, Slack, IDEO, and Netflix.

John has reached millions with his writing about resetting the defaults of busyness and distraction. He’s written two bestselling books and published articles in The Wall Street Journal, TIME, Harvard Business Review, Wired, Fast Company, and many other outlets.

For nearly 15 years, John was a designer for technology companies. At Google Ventures, he helped develop the Design Sprint and worked with startups like Uber, 23andMe, Flatiron Health, Blue Bottle Coffee, and Nest. Previously, John was a designer​ at YouTube, Google, and FeedBurner, which Google acquired in 2007.

John studied journalism at the University of Wisconsin and graduated from the UW School of Human Ecology, where he’s now an advisor to the Dean and faculty.

Originally from small-town Wisconsin, John has lived in Chicago and San Francisco with his wife Michelle. They spent 18 months traveling in Central America aboard their sailboat Pineapple before moving to Milwaukee in 2019.


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