SEM User Experience (UX) topic overview/definition
For your convenience, we’ve collected all UX literature that deals with SEM. Here’s the full list:
If Your User Can’t Find You, You Won’t Have Any Users – Mobile Applications and Discoverability
Discoverability is not a new concept for web designers. In fact Search Engine Optimization and various forms of Search Engine Marketing arose from the need to make websites easy to discover by users. In the mobile application space this issue of discoverability is becoming ever more important – with nearly 700 apps a day being released on Apple’...