Extreme Aversion User Experience (UX) topic overview/definition
Literature on Extreme Aversion
Extreme Aversion Bias – Sometimes the Risk is Worth the Reward
Playing it safe is a good strategy for much of the time. Yet, the biggest rewards often come with an element of risk. If we want our designs and our careers to take off – we need to overcome our aversion to taking an extreme option at times. That doesn’t mean becoming an inveterate gambler but rather learning to weigh up our options and occasion...
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- 11 months ago