WEBVTT

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So, this is just a  simple little story I want to tell.
Imagine that you're sitting on a couch:
a great TV, good sound system, comfy couch,
and I bring to you your best favorite snack food of choice.
Maybe it's Terra chips or
Doritos or granola or whatever it is;
I bring you an enormous bag of it,
just a huge bag and I put it on your lap.
And then on the TV I put on whatever
your favorite binge show of choice is.

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Maybe it's basketball or maybe it's
a British drama
or a reality TV show – you know.
Whatever it is, I put it on the TV.
And I just slowly back out of the room,
and I come back in three hours.
And we measure how much of the enormous
bag of your favorite snack that I've plopped on your lap you eat.
Okay? All right, now do the  same thing:
comfy chair, good sound system, good TV, the bingey show,

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except *this time*
instead of a huge bag, I put a *pallet* next to you
with unlimited bags – you're not going to run out –
but they're *small* little bags of your favorite snack.
And so, when you run out, you can just reach over and grab and open up another bag.
In which version do you think you're going to eat
*more* of the snack?
The one big bag? Or the little bags?