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Turadg Aleahmad

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Turadg Aleahmad

Ph.D. student

Personal Homepage:
http://www.cs.cmu.edu/~taleahma/

Turadg Aleahmad is a Ph.D. student at CMU's Human Computer Interaction Institute.

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Publications by Turadg Aleahmad (bibliography)

» 2008 «

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Aleahmad, Turadg, Balakrishnan, Aruna D., Wong, Jeffrey, Fussell, Susan R. and Kiesler, Sara (2008): Fishing for sustainability: the effects of indirect and direct persuasion. In: Proceedings of ACM CHI 2008 Conference on Human Factors in Computing Systems April 5-10, 2008. pp. 3021-3026. Available online

“Websites and technologies that promote sustainable behavior often employ direct persuasion by being open about persuasive intent. We examined the use of indirect persuasion, methods that do not make persuasive intent clear. We built two variants of a recipe website designed to induce changes in users: one using direct persuasion and the other using indirect methods. We measured the effects of each site on users' attitudes and actions towards the environment. Preliminary results show that the direct style influenced actions while the indirect style influenced attitudes. We discuss the implications of this dissociation for research and applications.”

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