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ReferencesNavigation arrowAuthorsNavigation arrowTodd Barlow
Jun 19

“ ... there are no simple 'right' answers for most web design questions (at least not for the important ones). What works is good, integrated design that fills a need--carefully thought out, well executed, and tested. ”

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Todd Barlow

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Publications by Todd Barlow (bibliography)

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1993
 
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Barlow, Todd (1993): New Directions in Consumer Product Research: Human Factors Contribution to Product Development. In: Proceedings of the Human Factors and Ergonomics Society 37th Annual Meeting 1993. p. 421.

“While human factors specialists in product design have traditionally concentrated on prototype or product evaluation, they possess skills and abilities critical to other stages in the product design process. Their experience in traditional human factors endeavors (e.g., laboratory experiments, field studies, and test and measurement) qualify them for important contributions in identifying the need for a new product or the deficiencies or success of existing products. A significant amount of this work includes interacting with product users. Of all the people and disciplines involved in product design, the human factors training and perspective best equip people for working with customers for truly user-centered design. This symposium presents four papers illustrating how successful product design requires human factors participation throughout the development cycle.”

© All rights reserved Barlow and/or Human Factors Society

 
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Byrne, Jani G. and Barlow, Todd (1993): Structured Brainstorming: A Method for Collecting User Requirements. In: Proceedings of the Human Factors and Ergonomics Society 37th Annual Meeting 1993. pp. 427-431.

“This paper describes the Structured Brainstorming process employed by IBM's Networking Systems Customer Requirements department for collecting, analyzing, and deploying product requirements. Structured Brainstorming relies on the user's job and product experience to generate ideas for product requirements. Structured Brainstorming elicits these requirements from the users through a series of group and individual activities. After identifying the core ideas, users assign them priorities and assign satisfaction scores for current products. This information may be used to build a House of Quality (HOQ) within Quality Function Deployment (QFD) to organize and translate user requirements into design specifications. The authors offer guidelines and suggestions based on their experience with the technique.”

© All rights reserved Byrne and Barlow and/or Human Factors Society

1990
 
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Wogalter, Michael S. and Barlow, Todd (1990): Injury Severity and Likelihood in Warnings. In: D., Woods, and E., Roth, (eds.) Proceedings of the Human Factors Society 34th Annual Meeting 1990, Santa Monica, USA. pp. 580-583.

“Two experiments examined the influence of injury likelihood and severity in warnings on product hazard perceptions (Experiment 1) and behavioral compliance (Experiment 2). In Experiment 1, participants were given a set of front panel labels for 10 household consumer products. Warnings on the labels were constructed by manipulating the likelihood (low vs. high) and severity (low vs. high) of injury. Labels lacking a warning served as controls. Participants rated the product labels under the guise of a marketing study in which most of the questions concerned product familiarity, cost, and label attractiveness. Only one question was of interest which probed the level of hazard posed by the products. The results showed that (1) the presence of a warning increased the products' judged level of hazard, (2) products with high severity warnings were viewed to be more hazardous than products with low severity warnings, and (3) likelihood of injury in the warnings had no influence on hazard perceptions. Experiment 2 used a chemistry laboratory demonstration task to test the effects of injury likelihood and severity in a warning on compliance behavior (i.e., wearing gloves as directed by the warning). Greater compliance was shown when warned of a more severe injury, but only when the injury was of lower likelihood. In general, both experiments showed that injury severity influences warning effectiveness to a greater extent than injury likelihood. The results suggest that to inform people of a hazard and to motivate them to comply with a directed behavior, product warnings should communicate the severity of consequences.”

© All rights reserved Wogalter and Barlow and/or Human Factors Society

 
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26 Jun 2007: Modified
26 Jun 2007: Modified
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Jun 19

“ ... there are no simple 'right' answers for most web design questions (at least not for the important ones). What works is good, integrated design that fills a need--carefully thought out, well executed, and tested. ”

-- Steve Krug, Don't Make Me Think, p. 136

 
 

Featured chapter

Read the fascinating history of Wearable Computing, told by its father, Steve Mann

Read Steve's chapter !

 
 

Latest books

The Social Design of Technical Systems: Building technologies for communities
by Brian Whitworth and Adnan Ahmad

 
Start reading

The Encyclopedia of Human-Computer Interaction, 2nd Ed.
by Mads Soegaard and Rikke Friis Dam

 
Start reading
 
 

Help us help you!

 
 
 
 
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