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-- Paul Rand, 1997

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Sheila Augaitis

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Publications by Sheila Augaitis (bibliography)

1995

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Logan, Robert J., Augaitis, Sheila, Miller, Robert H. and Wehmeyer, Keith (1995): Living Room Culture -- An Anthropological Study of Television Usage Behaviors. In: Proceedings of the Human Factors and Ergonomics Society 39th Annual Meeting 1995. pp. 326-330.

“Traditionally, research at Thomson has been conducted in the laboratory. This study, however, took place in users' homes. This work investigated the television (TV) viewing behaviors of nine households over an 10-week period and was designed to provide a better understanding of how and why people watch TV within the home. Applying a combination of methods from the fields of human factors and anthropology, viewing behaviors were observed via computer-logged TV commands, interviews, questionnaires, photographs, and other methods. Analysis of the resulting data will cover three major areas: 1) tabulation of computer-logged TV usage behaviors, 2) tabulation and interpretation of personal observations, and 3) comparison of the computer-logged data with the personal observations. This analysis will result in a more complete list of user requirements that includes both behavioral and emotional usability issues. Such requirements will be applied to the design of future consumer electronics.”

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Dolan, William R., Wiklund, Michael E., Logan, Robert J. and Augaitis, Sheila (1995): Participatory Design Shapes Future of Telephone Handsets. In: Proceedings of the Human Factors and Ergonomics Society 39th Annual Meeting 1995. pp. 331-335.

“Telephone handset design has evolved for decades along with advancements in technology and manufacturing methods. Today, a handset could be reduced to a slim rod incorporating a miniaturized earpiece and microphone. However, most handsets look like the venerable K-type handset, such as those found today on many household and business telephones. Should future handsets continue to follow suit, or are there significant opportunities for improvement? Initially, we conducted five focus groups to answer this question. To begin each session, we photographed consumers holding handsets to assess gripping styles. Then, consumers rank ordered six conventionally designed handsets and six progressively designed handsets according to several ergonomic and emotional attributes. They also critiqued the handset designs according to personal preference and built clay models of their ideal handset. Based on this input, our team of human factors and industrial design specialists designed 6 new concepts, then obtained quantitative and qualitative feedback by conducting thirty focus groups in three metropolitan areas. This follow-on research, that included free association, sample handset assessment and, paired comparison and ranking exercises, identified significant opportunities to improve handset comfort, appearance, and emotional appeal. A Kruskall-Wallace H-test showed few significant differences in consumer preferences among 18 sample handsets. Our results indicate that users prefer a handset that can be shouldered, looks modern, feels good in the hand, and conforms to the face. We found that users are receptive to design innovation, but only if there is an ergonomic payoff. We include a discussion of detailed design recommendations in the last two sections.”

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