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Sandra S. Godfrey

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Publications by Sandra S. Godfrey (bibliography)

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1991
 
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Godfrey, Sandra S., Laughery, Kenneth R., Young, Stephen L., Vaubel, Kent P., Brelsford, John W., Laughery, Keith A. and Horn, Elizabeth (1991): The New Alcohol Warning Labels: How Noticeable Are They?. In: Proceedings of the Human Factors Society 35th Annual Meeting 1991. pp. 446-450.

 
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Godfrey, Sandra S. and Laux, Lila (1991): The Godfrey-Laux Alcohol Knowledge, Attitudes, and Intentions Assessment Battery. In: Proceedings of the Human Factors Society 35th Annual Meeting 1991. pp. 1015-1019.

1987
 
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Godfrey, Sandra S. (1987): A Method for Correcting Biases in Risk Perception. In: Proceedings of the Human Factors Society 31st Annual Meeting 1987. pp. 484-487.

Research in the area of risk perception has shown that people consistently underestimate common risks and overestimate rare ones. This tendency could have an undesirable effect on behavior in potentially hazardous situations. An imaging method was employed for the propose of changing the perceived risk of a group of potential hazards. The hazards were coffee maker, lawn mower, pesticide, bicycle, power saw, toaster, asbestos, and swimming pool. Subjects sketched cartoons or scenarios of themselves having an accident involving each of a subgroup of the hazards. Subjects rated the risk of each hazard to themselves and estimated injury frequencies for the general population both before and after they sketched the accident scenario. They also rated the hazards on a variety of dimensions such as severity, plausibility, familiarity, imageability, etc. The result indicate that certain characteristics of the hazard determine how likely the risk perception is to change when accident scenarios are made cognitively available.

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May 24

For a list of all the ways technology has failed to improve the quality of life, please press three.

-- Alice Kahn

 
 

Featured chapter

Read the fascinating history of Wearable Computing, told by its father, Steve Mann

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