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Muzammil Hussain

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Publications by Muzammil Hussain (bibliography)

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2011
 
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Nahon, Karine, Hemsley, Jeff, Walker, Shawn and Hussain, Muzammil (2011): Blogs: spinning a web of virality. In: Proceedings of the 2011 iConference 2011. pp. 348-355.

The aim of this study is to understand the role of bloggers in driving viral information. More specifically, we develop a new methodology that creates a map of the 'life cycle' of blogs posting links to viral information. Our dataset focuses blogs linking to the most significant viral videos of the 2008 US presidential election. To do so, we gathered data on all blogs (n=9,765) and their posts (n=13,173) linking to 65 of the top US presidential election videos that went viral on the Internet during the period between March 2007 and June 2009. Among other things, our findings illuminate the importance of different types of blogs: elite, top-political, top-general and tail blogs. We also found that while elite and top-general blogs create political information, they drive and sustain the viral process, whereas top-political and tail blogs act as followers in the process.

© All rights reserved Nahon et al. and/or ACM Press

 
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Jul 25

For us, our most important stakeholder is not our stockholders, it is our customers. We’re in business to serve the needs and desires of our core customer base

-- John Mackey

 
 

Featured chapter

Marc Hassenzahl explains the fascinating concept of User Experience and Experience Design. Commentaries by Don Norman, Eric Reiss, Mark Blythe, and Whitney Hess

User Experience and Experience Design !

 
 

Our Latest Books

Kumar and Herger 2013: Gamification at Work: Designing Engaging Business Software...
by Janaki Mythily Kumar and Mario Herger

 
Start reading

Whitworth and Ahmad 2013: The Social Design of Technical Systems: Building technologies for communities...
by Brian Whitworth and Adnan Ahmad

 
Start reading

Soegaard and Dam 2013: The Encyclopedia of Human-Computer Interaction, 2nd Ed....
by Mads Soegaard and Rikke Friis Dam

 
Start reading
 
 

Help us help you!