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ReferencesNavigation arrowAuthorsNavigation arrowMark Simpson

Publication statistics

Pub. period:1989-1996
Pub. count:4
Number of co-authors:3



Co-authors

Number of publications with 3 favourite co-authors:

Kent Sullivan:1
Derek Hoiem:1
Susan Denning:1

 

 

Productive colleagues

Mark Simpson's 3 most productive colleagues in number of publications:

Kent Sullivan:4
Derek Hoiem:4
Susan Denning:1
 
 
 
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-- Steven Johnson, 1997

 
 

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Mark Simpson

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Publications by Mark Simpson (bibliography)

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1996
 
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Simpson, Mark (1996): A Commentary on Using Contextual Inquiry. In ACM SIGDOC *Journal of Computer Documentation, 20 (1) pp. 25-28.

1990
 
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Simpson, Mark (1990): How Usability Testing Can Aid the Development of Online Documentation. In: ACM Eighth International Conference on Systems Documentation 1990. pp. 41-48.

 
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Denning, Susan, Hoiem, Derek, Simpson, Mark and Sullivan, Kent (1990): The Value of Thinking-Aloud Protocols in Industry: A Case Study at Microsoft Corporation. In: D., Woods, and E., Roth, (eds.) Proceedings of the Human Factors Society 34th Annual Meeting 1990, Santa Monica, USA. pp. 1285-1289.

“Thinking-aloud protocols traditionally have been used by academic researchers as a qualitative data collection method. This method is currently gaining acceptance in industry usability testing. The Usability Group at Microsoft has adopted the thinking-aloud protocol as a primary method for obtaining data from users. We have found the method valuable not only because it is valid for gathering qualitative data, but also because it is responsive to the constraints we face and the organizational culture we work within. The issue of validity has been discussed in detail by researchers such as Deffner&Rhenius and Ericsson&Simon. Our case study further pursues the validity of thinking-aloud protocols and also discusses how this method allows the researcher to work within industry constraints and incorporate changes into the product within a small time frame. Finally, our case study demonstrates how thinking-aloud protocols fit in well with Microsoft corporate culture where understandable and persuasive results are needed. This case study will have particular relevance for usability practitioners in industry.”

© All rights reserved Denning et al. and/or Human Factors Society

1989
 
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Simpson, Mark (1989): Users Invoked: How Documents Help Readers Assume User Roles. In: ACM Seventh International Conference on Systems Documentation 1989. pp. 85-92.

 
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Changes to this page (author)

24 Jul 2007: Modified
26 Jun 2007: Modified
22 Jun 2007: Modified
22 Jun 2007: Added

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URL: http://www.interaction-design.org/references/authors/mark_simpson.html

Publication statistics

Pub. period:1989-1996
Pub. count:4
Number of co-authors:3



Co-authors

Number of publications with 3 favourite co-authors:

Kent Sullivan:1
Derek Hoiem:1
Susan Denning:1

 

 

Productive colleagues

Mark Simpson's 3 most productive colleagues in number of publications:

Kent Sullivan:4
Derek Hoiem:4
Susan Denning:1
 
 
 
Jun 20

“ ...that strange new zone between medium and message. That zone we call the interface ”

-- Steven Johnson, 1997

 
 

Featured chapter

Read the fascinating history of Wearable Computing, told by its father, Steve Mann

Read Steve's chapter !

 
 

Latest books

The Social Design of Technical Systems: Building technologies for communities
by Brian Whitworth and Adnan Ahmad

 
Start reading

The Encyclopedia of Human-Computer Interaction, 2nd Ed.
by Mads Soegaard and Rikke Friis Dam

 
Start reading
 
 

Help us help you!

 
 
 
 
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