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Linda Rich

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Publications by Linda Rich (bibliography)

1987

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Rich, Linda (1987): Introducing and Promoting Human Factors in the Real World: A Case Study. In: Proceedings of the Human Factors Society 31st Annual Meeting 1987. pp. 732-735.

“The application of human factors research outside academic and vendor domains has been limited, with corporate systems development departments often unaware of the field. Introducing human factors within a corporation requires addressing organizational context issues in the particular setting. At Chemical Bank a pilot project was conducted to introduce and promote the application of human factors in the design of interactive computer systems. The project involved comparative usability evaluations of existing systems, and development of recommendations for institutionalizing human factors within the development process. The project sought to tailor recommendations to the organizational context. This paper discusses the Chemical Bank project and presents an analysis of the underlying causes limiting the use of human factors techniques in that organization.”

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