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ReferencesNavigation arrowAuthorsNavigation arrowCindy LaRue
Jun 19

“ ... there are no simple 'right' answers for most web design questions (at least not for the important ones). What works is good, integrated design that fills a need--carefully thought out, well executed, and tested. ”

-- Steve Krug, Don't Make Me Think, p. 136

 
 

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Cindy LaRue

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Publications by Cindy LaRue (bibliography)

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1990
 
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LaRue, Cindy and Cohen, H. Harvey (1990): Consumer Perception of Light Truck Safety. In: D., Woods, and E., Roth, (eds.) Proceedings of the Human Factors Society 34th Annual Meeting 1990, Santa Monica, USA. pp. 589-590.

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© All rights reserved LaRue and Cohen and/or Human Factors Society

1987
 
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LaRue, Cindy and Cohen, H. Harvey (1987): Factors Affecting Consumers' Perceptions of Product Warnings: An Examination of the Differences between Male and Female Consumers. In: Proceedings of the Human Factors Society 31st Annual Meeting 1987. pp. 610-614.

“This study utilized a survey to investigate several factors that may influence consumers' perceptions of warnings. The purpose of this research was twofold: 1) to partially replicate a previous study of college undergraduates to see if similar results would be obtained in a random sample of consumers, and 2) to determine if these factors are significantly different depending on the sex of the consumer. Subjects rated twelve products according to: dangerousness, familiarity, their willingness to read a warning, and location of the warning. The results of this research are similar to those of the original study, therefore, the undergraduates can be considered a good indicator of the general consumer population. Further analysis showed differences in the perception of warnings between male and female consumers. Females are more likely to feel a product should have a warning and are more likely to read a warning despite the perceived dangerousness of the product than are males. The likelihood of males reading warning labels depends on the perceived dangerousness and familiarity of the product.”

© All rights reserved LaRue and Cohen and/or Human Factors Society

 
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Changes to this page (author)

26 Jun 2007: Modified
25 Jun 2007: Added

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Jun 19

“ ... there are no simple 'right' answers for most web design questions (at least not for the important ones). What works is good, integrated design that fills a need--carefully thought out, well executed, and tested. ”

-- Steve Krug, Don't Make Me Think, p. 136

 
 

Featured chapter

Read the fascinating history of Wearable Computing, told by its father, Steve Mann

Read Steve's chapter !

 
 

Latest books

The Social Design of Technical Systems: Building technologies for communities
by Brian Whitworth and Adnan Ahmad

 
Start reading

The Encyclopedia of Human-Computer Interaction, 2nd Ed.
by Mads Soegaard and Rikke Friis Dam

 
Start reading
 
 

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