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Chunhua Ju

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Publications by Chunhua Ju (bibliography)

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2009
 
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Hassanein, Khaled, Head, Milena and Ju, Chunhua (2009): A cross-cultural comparison of the impact of Social Presence on website trust, usefulness and enjoyment. In International Journal of Electronic Business, 7 (6) pp. 625-641.

Previous studies have shown that website design elements (such as text and pictures) can be manipulated to increase the perception of Social Presence (SP) among online consumers, which can then impact trust, usefulness and enjoyment. This paper seeks to determine if the impacts of infusing SP in websites is culture specific or universal. We were able to demonstrate similar results with Chinese online consumers compared to Canadian online customers in terms of usefulness and enjoyment, but not for trust. The paper concludes with a discussion of these results outlining implications for practitioners and directions for future research.

© All rights reserved Hassanein et al. and/or Inderscience Enterprises

 Cited in the following chapter:

Emotion and website design: [/encyclopedia/emotion_and_website_design.html]


 
2007
 
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Hassanein, Khaled, Head, Milena M. and Ju, Chunhua (2007): The Impact of Social Presence on the Experiences of Online Shoppers - A Cross-Cultural Study. In: Cardoso, Jorge, Cordeiro, Jos and Filipe, Joaquim (eds.) ICEIS 2007 - Proceedings of the Ninth International Conference on Enterprise Information Systems Volume HCI June 12-16, 2007, Funchal, Portugal. pp. 11-18.

2001
 
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Fu, Yongjian, Creado, Mario and Ju, Chunhua (2001): Reorganizing Web Sites Based on User Access Patterns. In: Proceedings of the 2001 ACM CIKM International Conference on Information and Knowledge Management November 5-10, 2001, Atlanta, Georgia, USA. pp. 583-585.

 
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Changes to this page (author)

23 Aug 2013: Added
25 Aug 2009: Modified
29 May 2009: Modified
29 May 2009: Added

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Upcoming Courses

go to course
User-Centred Design - Module 3
70% booked. Starts in 25 days
 
 

Featured chapter

Marc Hassenzahl explains the fascinating concept of User Experience and Experience Design. Commentaries by Don Norman, Eric Reiss, Mark Blythe, and Whitney Hess

User Experience and Experience Design !

 
 

Our Latest Books

 
 
The Social Design of Technical Systems: Building technologies for communities. 2nd Edition
by Brian Whitworth and Adnan Ahmad
start reading
 
 
 
 
Gamification at Work: Designing Engaging Business Software
by Janaki Mythily Kumar and Mario Herger
start reading
 
 
 
 
The Social Design of Technical Systems: Building technologies for communities
by Brian Whitworth and Adnan Ahmad
start reading
 
 
 
 
The Encyclopedia of Human-Computer Interaction, 2nd Ed.
by Mads Soegaard and Rikke Friis Dam
start reading