Interaction Design Foundation
Free educational materials - made by the world's technology elite
 
Join us on Linkedin
Join us on Twitter
Join us on Google plus
Get our RSS Feed
 
 
ReferencesNavigation arrowAuthorsNavigation arrowBrian Greeno
Jun 18

“ Computer programs emerge as the outcome of complex human processes of cognition, communication and negotiation, which serve to establish the meaningful embedding of the computer system in its intended use context. ”

-- Floyd, 1992, p. 24

 
 

Featured chapter

Read the fascinating history of Wearable Computing, told by its father, Steve Mann

Read Steve's chapter !

 
 

Latest books

The Social Design of Technical Systems: Building technologies for communities
by Brian Whitworth and Adnan Ahmad

 
Start reading

The Encyclopedia of Human-Computer Interaction, 2nd Ed.
by Mads Soegaard and Rikke Friis Dam

 
Start reading
 
 

Help us help you!

 
 

Brian Greeno

Picture of Brian Greeno. Copyright unknown.
Add description
Add publication

Publications by Brian Greeno (bibliography)

 what's this?
1994
 
Edit | Del

Braun, Curt C., Greeno, Brian and Silver, N. Clayton (1994): Differences in Behavioral Compliance as a Function of Warning Color. In: Proceedings of the Human Factors and Ergonomics Society 38th Annual Meeting 1994. pp. 379-383.

“A body of literature asserts color's influence on display preference, cognition, behavior, and performance. Although these results have clear implications for the design of consumer product warnings, color has been disproportionately underrepresented in warnings research. The present study examined the effect of color on compliance with printed warnings. Sixty-five undergraduates interacted with a pool water test kit and a two-part adhesive. The warning on each product was factorial for color (i.e., red, green, and black) and was constant for content. Participants indicated a higher likelihood of injury associated with products printed in red than green or black. Behavioral compliance was assessed by indicating if subjects donned protective gloves as directed by the warning. The data indicated that warnings printed in red resulted in a higher proportion of compliant behavior than green and black combined.”

© All rights reserved Braun et al. and/or Human Factors Society

 
Add publication
Show list on your website
 
 

Join the technology elite and advance:

 
1.

Your career

 
2.

Your network

 
 3.

Your skills

 
 
 
 
 
 

Changes to this page (author)

26 Jun 2007: Added

Page Information

Page maintainer: The Editorial Team
URL: http://www.interaction-design.org/references/authors/brian_greeno.html
Jun 18

“ Computer programs emerge as the outcome of complex human processes of cognition, communication and negotiation, which serve to establish the meaningful embedding of the computer system in its intended use context. ”

-- Floyd, 1992, p. 24

 
 

Featured chapter

Read the fascinating history of Wearable Computing, told by its father, Steve Mann

Read Steve's chapter !

 
 

Latest books

The Social Design of Technical Systems: Building technologies for communities
by Brian Whitworth and Adnan Ahmad

 
Start reading

The Encyclopedia of Human-Computer Interaction, 2nd Ed.
by Mads Soegaard and Rikke Friis Dam

 
Start reading
 
 

Help us help you!

 
 
 
 
About | Press kit / Media kit | Copyright/IP Policy | General Terms of Use / General Site Terms and Conditions | Privacy Policy

How to help | Site Map

RSS Subscribe through an RSS feed
 
.