Crafting the future
The theme of the conference is designer´s practice knowledge. How can the specific knowledge of designers be brought forward, articulated, made visible and be understood and used in contexts like innovation, business development and social change?
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It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
-- Steve Jobs, 1998
Read the fascinating history of Wearable Computing, told by its father, Steve Mann
Read Steve's chapter !